Global Amazon Media Manager (London)
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
Description
Role Purpose
To be a part of our global team and work with the markets to ensure we deliver the most effective and efficient performance media campaigns across Amazon's media platforms.
You will act as an Amazon performance media specialist to the markets you are working with to enable them to deliver the best possible returns from their Amazon investment.
This is a global role with the largest markets being USA, Germany, and France.
The role will be fully remote.
About SodaStream
We are transforming the way the world drinks while protecting the environment by reducing the global need for single-use plastic.
We operate in 18 markets and are sold in over 46 countries. As an "Island of Peace", we embrace variety and pledge to defeat inequality with tangible actions daily.
We follow six basic principles that are anchored in our corporate culture - they are our "What Counts" factors - business courage, creativity, optimism & energy, initiative & urgency, a passion to execute with excellence and above all else be part of the SodaStream team. These factors are the basis of our work and have a significant impact on the day-to-day business at SodaStream.
We are looking for talented and driven people with different perspectives and experiences to imagine what others haven't and continue our journey to a world with fewer single-use plastic bottles.
To learn more about how SodaStream makes water exciting and follow SodaStream on Facebook, Twitter, Pinterest, Instagram and YouTube, visit http://www.sodastream.com
Key responsibilities
- Global leadership of our Amazon performance media strategy:
o Partner with global media team, local marketing teams, SodaStream Amazon account teams, and other performance media teams to set the direction for Amazon performance media as part of our overall omnichannel media investment
o Build a strong relationship with Amazon account managers across all relevant markets
o Drive and demonstrate impact, effectiveness, and efficiency
o Design and build the organizational structure that enables sustainable growth from our Amazon media spend.
o Align with PepsiCo teams on global Joint Business Partnerships and ensure they are activated to their full potential within SodaStream.
o Identify any opportunities for further value improvement within the SodaStream/Amazon relationship
- Oversight of our Amazon performance media buying globally:
o Visibility of all Amazon performance media activity in each market
o Monitoring of global expenditure
o Assessing and recommending budget levels at a market level
o Recommendations and optimization's to maximize KPIs
- Measurement and best practice
o Ensure our data is captured in all markets to enable learning and optimizing via AMC
o Develop a measurement framework that can be applied both across markets and across other performance media to ensure we are optimizing our spend towards sustainable growth.
o Work with SodaStream and Amazon teams to design robust tests to constantly drive incremental revenue and efficiency
o Ensure we consistently build SodaStream capabilities around Amazon performance marketing.
Requirements
Skills and experience
• A minimum of 8 years experience in either relevant agencies or a dedicated performance media role client side.
• A deep understanding of performance marketing in general with particular focus on Amazon.
- A highly analytical mindset is essential. You must have the ability to interpret data and provide actionable insights.
- You must consistently apply critical thinking to data you are provided with to ensure its validity and maximize its potential.
• Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams and at all levels.
- Strong organizational and multitasking abilities, with attention to detail.
• Advantage - Global experience in an international role working with multiple markets.
• Mandatory - it is essential to be fully fluent in English.
There will be travel required to key markets. It is essential that you can easily travel.
You will report into the Global Media and Connection Planning Director
We appreciate nobody is perfect! If you think you could do this role well but don't have all of the above skills please apply anyway and we can talk it through.