Field Marketing Manager UK&I

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Job Description

DNV is seeking a dynamic field marketing manager with a robust background in omni-channel marketing design, digital advertising, and content management to join our UK&I Energy Systems Marketing, Communication, and Public Affairs (MCP) team. The ideal candidate will excel in crafting comprehensive stakeholder journeys that span internal, external, and public affairs domains, and possess significant experience in managing thought leadership, executive profiles, internal communications, and award submissions.

As the Field Marketing Manager, your mission will be to enhance DNV's standing as a trusted thought leader and catalyst for industry transformation in the energy transition. You will be pivotal in building the brand to stimulate demand across both established and emerging energy markets, while fostering critical relationships with policymakers and industry stakeholders.

To support Energy Systems in achieving its strategic goals and advancing towards a future-ready state, we need Marketing, Communications, and Public Affairs experts who can meet stakeholder expectations and cultivate a globally consistent premium brand for DNV in the energy sector.

In this capacity, the MCP team is on the lookout for a specialist in digital advertising and content management to join Field Marketing for UK&I, with a view to driving the growth of Energy Systems. The successful candidate will be the go-to person for Market Area Managers (MAM) and Key Account Managers (KAM) on all MCP-related issues, and will be an integral member of both the Regional MCP team and the Global MCP function.

Operating within a matrix structure, you will report to the MCP Business Partner for the UK&I region and collaborate closely with one other field marketing manager from the region. In this role, you will deliver top-tier marketing services to the commercial teams within a designated geography and key account managers. Aligning with business priorities and enhancing customer experience is crucial. You will play a key role in bridging regional advisory & verification, global business units, ventures, and growth segments, planning and executing projects locally or through the Global Expertise and Service Centre, and maintaining close coordination with the global MCP team.

Key Responsibilities:

• Strategic Development and Campaign Implementation:
  • Collaborate with the MCP Business Partner to develop the MCP strategy and annual initiatives & tactics plan.
  • Take full ownership of UK thought leadership content, executive profiling, internal communications, and award entries.
  • Localise global content and inspire UK brand ambassadors.
  • Support executive profiling initiatives, including preparing key messages for presentations and parliamentary roundtables.
  • Implement lead-generating marketing plans using customer personas to create optimal customer journeys.
  • Co-produce content with customers while maintaining brand objectivity.
  • Brief and manage internal and external agency partners for executing multi-point digital marketing and public relations campaigns.
  • Develop effective email marketing strategies and nurture cycles.
  • Lead search engine optimization and linkage strategy for UK&I.
  • Implement sustainable campaigns for the region.
  • Interpret campaign performance data to adjust strategies accordingly.
  • Scout for commercial opportunities and synergies from relationships with policy makers and industry stakeholders.

Responsibilities

Working at DNV seems to come with a host of benefits that cater to employees' well-being and professional growth. Let's delve into some of the specifics:

• Meaningful Job and Company Culture:
  • DNV offers a meaningful job, emphasizing competence development.
  • The company culture values teamwork and support, fostering a positive work environment.
• Diverse and Experienced Team:
  • Employees get to work alongside a mix of very experienced experts and young, enthusiastic talents.
  • This diversity can lead to rich collaboration and learning opportunities.
• Attractive Compensation:
  • DNV provides an attractive total compensation package, which likely includes competitive salaries and benefits.
• International Exposure:
  • Being part of a global company with over 15,000 employees worldwide means exposure to an international working environment.
• Work-Life Balance and Flexibility:
  • Flexible working hours and a focus on work-life balance allow employees to manage their time effectively.
• Interesting Projects:
  • DNV offers both national and international projects, ensuring a variety of challenging work.
• Growth Opportunities:
  • Employees have the chance to develop their competencies and ambitions within DNV.

DNV is an Equal Opportunity Employer and gives consideration for employment to qualified applicants without regard to gender, religion, race, national or ethnic origin, cultural background, social group, disability, sexual orientation, gender identity, marital status, age or political opinion. Diversity is fundamental to our culture and we invite you to be part of this diversity.you to be part of this diversity.

Qualifications

Qualifications:

• Relevant marketing education, Bachelor level or higher.
• Minimum 5 years of marketing experience, preferably with SEO, email marketing, and public relations expertise.
• Essential copywriting and basic design skills.
• Experience with data analytics tools such as Salesforce, PowerBi, Eloqua, Meltwater, and Brandwatch.
• Strong written and verbal communication skills in English.
• Understanding of IP and data protection.
• Advantageous to have experience in public affairs.

Personal Qualities:

• A proactive and innovative thinker and doer, able to work under pressure and meet deadlines.
• Strong advisory skills and the ability to engage with the regional sales team.
• Flexible behavior to build relationships, adapt easily, coach, and influence.
• Reliable delivery and strong, stable relationships with colleagues and customers.
• Promotes a diverse and inclusive culture, respects cultural diversity, and communicates effectively at different levels.
• Politically aware, sensitive, and adaptable; successful in an international organization.
• Team player with strong communication and influencing skills, both oral and written.
• Cultivates a broad and diverse network.
• Growth and renewal-oriented, using the latest MCP trends, insights, and developments.

About Us

About Energy Systems

We help customers navigate the complex transition to a decarbonized and more sustainable energy future. We do this by assuring that energy systems work safely and effectively, using solutions that are increasingly digital. We also help industries and governments to navigate the many complex, interrelated transitions taking place globally and regionally, in the energy industry.