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Event Marketing Manager

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Job Description

Notified, a segment of West Technology Group, is hiring an Event Marketing Manager on the EMEA Marketing Team based out of London, England. This individual will report to the Sr Manager, EMEA Marketing, also based in London.

Work location: Our expectation at this time is you would work from our office located at 60 Fenchurch Street on Tuesday, Wednesday, Thursday with flexibility to work from home on Monday and Friday.

Job Summary:

Notified is hiring a results-driven Event Marketing Manager with responsibility for planning & executing in-person events such as tradeshows, customer summits, and other engagement marketing events across the EMEA region. The ideal candidate should have a solid understanding of event planning, be detail-oriented, and have exceptional organizational and communication skills. The successful candidate will be responsible for planning, executing, and promoting events that create brand awareness, drive demand, educate customers, accelerate pipeline, and realize ROI.

Essential Duties:

  • Collaborate with marketing leadership to develop and implement Notified's event marketing plan. Spearhead initiatives to meet objectives based on brand awareness, lead generation, customer retention and advocacy, and more.
  • Plan, organize, and execute events, including identifying event goals, coordinating logistics, working with cross-functional and external teams, managing budgets, and reporting.
  • Manage the execution of industry tradeshows, including identifying key events, managing event vendors, assisting with booth selection, installation and reconfiguration, compiling cost estimates, coordinating with internal teams supporting the event, maintaining pre- and post-show communication, and creating reports to track actual expenditures, etc. ensuring cost effectiveness and timelines are met.
  • Manage and execute Notified customer events, including Customer Summit, Advisory Board, and regional events.
  • Establish and maintain a professional relationship with various company vendors to ensure order specifications are correct and timelines are met.
  • Collaborate with the design team to ensure event graphics and messaging accurately and creatively represent the Notified brand.
  • Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
  • Analyze, track, and report on event ROI based on predetermined pipeline, revenue, and MQL metrics using CRM and other marketing tools.
  • Negotiate and execute contracts for large- and small-scale events.
  • Stay up-to-date with the latest event marketing trends, technologies, and strategies.

Minimum Qualifications:

Education:

  • Bachelor's degree required from an accredited college or university with major coursework in Marketing, Communications, Business Development or related field required. Equivalent work experience in a similar position may be substituted for educational requirements.

Experience:

  • A minimum of 3-5 years of experience in an event marketing role
  • Proven experience as an Event Marketing Manager, with a strong passion for creating customer experiences that wow
  • Demonstrated ability to manage budgets, timelines, and multiple projects simultaneously
  • Experience working with vendors and contractors to execute successful events
  • Excellent written and communication skills
  • Strong analytical skills and experience with event data analysis
  • Ability to work collaboratively with internal teams and external partners
  • Willingness to travel to support events

Best In Class!

  • "Best Press Release Distribution Company," MarTech Breakthrough Awards
  • "PR Innovation of the Year," Gold StevieĀ® Winner, 2023 American Business Awards
  • "Marketing/Public Relations Solution," Gold StevieĀ® Winner, 2023 American Business Awards

Who is NOTIFIED?

We believe everyone has a story to tell and we're passionate about helping people and brands amplify their stories across the globe. We are proud to be the number one provider of enterprise webcasting and investor relations content distribution, as well as a global leader in press release distribution. Our clients have used Notified to monitor over 2 billion social media conversations and every year we run more than 100,000 events! Our products are built so storytellers can do their best work. But we're not just a platform-personalized, caring service is how we operate. We add a personal touch to everything we do. We strive to deliver wisdom and insight by helping our clients reach global and targeted audiences, measure outcomes, and fulfill their commitments.

Why work for Notified?

  • Global collaboration with team members in 17 countries
  • Opportunities to innovate and grow!
  • Modern office located in the heart of the London City Centre - 10 min walk from Tower of London and Tower Bridge!
  • Easy commuting via rail/tube (nearest stations: Fenchurch, Bank, Tower Hill, Algate, Monument)
  • Free sugar free soft drinks and fruit snack
  • Monthly social activities
  • Yearly social events - Summer and Christmas Parties
  • Table tennis & mini golf
  • International work environment
  • Innovative culture that rewards creative thinkers
  • Hybrid work (office/home)
  • Privet health insurance
  • Extensive learning opportunities via our in-house virtual university with >8,000 online courses
  • Quarterly Recognition Awards

What's next? Qualified candidates will be contacted by a member of our in-house recruitment team to kick-start the recruitment process

At Notified we don't just accept difference - we celebrate it, support it, and build success upon it. We are proud to be an equal opportunities employer and no part of this advertisement is intended to discriminate on any grounds.

Event Marketing Manager

Intrado
London, UK
Full-Time

Published on 21/06/2024

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