Dr. Barbara Sturm PR Manager

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The Opportunity

We are looking for a seasoned expert Global PR Manager to join the Dr. Barbara Sturm team, to work directly with the Global Head of Communications, and the growing Global Marketing team in London.

You will sit within the Global Marketing & Communications Department and will help manage all global agencies and VIP consultants worldwide. You will report into the Global Head of Communications .

What you'll get to do

• Support the execution of the global communications strategy for both the Corporate Brand, Dr. Barbara Sturm personally, the molecular cosmetics portfolio and Dr. Barbara Sturm Spa's globally - as well as leading on global campaign delivery.
• Create a global PR calendar for new launches, brand events and collaborations, liaising with all local teams and VIP fixers.
• Deliver global growth across Earned Media, working closely with the Global Marketing, Paid and Owned Brand Channel Leads to support the overall brand and business objectives.
• Act as a brand guardian ensuring all third-party agencies and suppliers are delivering against the brand's global values and pillars, creating strategically aligned content and earned media.
• Drive the brand and DBS authority, expertise, science credentials, and overall brand awareness, further positioning Dr. Barbara Sturm and Dr. Barbara Sturm Skincare as the market leader in anti- inflammatory prestige skincare.
• Build strong personal relationships with key global VIP beauty, fashion lifestyle press across digital and print titles, to continue to drive brand loyalty and relationships. Day to day media relations / press office work to be fulfilled by the agency.
• Build strong personal relationships with key global VIP beauty, fashion lifestyle press across digital and print titles, to continue to drive brand loyalty and relationships. Day to day media relations / press office work to be fulfilled by the agency.
• Deliver global brand equity campaigns, as well as 360 product campaigns, working to continually recruit new customers to the brand whilst also driving increased AOV and replen.
• Utilise your knowledge, contacts and experience with a data and consumer insights lens to create fresh- thinking and activations that dominant coverage and sales, both for DBS; key regional doors and .com.
• Ensure the DBS brand is entered into global leading and credible industry awards.
• Generate best-in-class coverage on a continual basis is achieved using Global Toolkits. Work closely with Creative team to ensure Comms Critical Paths are met.
• Support on writing and updating of press materials.

We'd love to meet you if you have

• Extensive experience in premium skincare, and experience in pulling together or executing from global toolkit documents, ensuring consistent approach, tone of voice and alignment in localised executions.
• Extensive background in communications strategy.
• Experience in Earned Media measurement and analytical reporting.
• Exceptional understanding of influencer marketing, A-Lister seeding, ambassador profiling, and working closely with Marketing teams to create 360 experiential activations to drive the overall business P&L.
• Enthusiastic, passionate and self- motivated.
• Ability to work under pressure and enjoy aligning multiple stakeholders in one key vision.
• Ideally you have corporate brand experience and experience in trade and consumer press management for both B2B and brand equity press feature placement and management.

A few things you'll love about us

• An entrepreneurial, creative and welcoming work culture
• A range of learning and development opportunities
• An international company with plenty of opportunities to grow
• A competitive compensation & benefits package

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

Job Req ID: 27741

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