Director of Sales, Northern Europe, Emerging & Scaled
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We are seeking an experienced Director of Sales to join our Emerging & Scaled business team (E&S). The E&S team focuses on serving mid and small sized businesses with our advertising solutions, helping them reach their audience and achieve their marketing goals on the Spotify platform.
As a Director of Sales for the E&S business, you will play a pivotal role in developing and expanding our presence across Northern Europe. You will lead a team of Sellers, working closely with them to drive growth, build client relationships, and deliver exceptional results. Reporting to the E&S leadership, you will be responsible for crafting and implementing a strategic go-to-market plan tailored to the unique needs of E&S clients across North Europe.
What You'll Do
- Regional Growth Strategy: Take ownership of the growth strategy for the E&S business, staying informed about regional trends and effectively communicating these insights to your team.
- Team Management: Lead and manage a team of Sellers, providing coaching, development, and setting revenue quotas and critical metrics to ensure team success.
- Client and Agency Relationships: Build and nurture strong relationships with key E&S clients and agency partners, serving as the main point of contact and ensuring client satisfaction.
- KPI-Driven Strategies: Develop and implement measurement strategies based on key performance indicators to drive success and demonstrate the value of our advertising solutions.
- Market Understanding: Stay up-to-date with industry trends, translating them into strategic opportunities to drive business growth.
- Quota and Account Allocation: Determine individual quotas and account lists for your team members collaborating with sales operations, optimizing resource allocation.
- Strategic Insights: Develop strategic insights, find opportunities, and provide structured performance reporting within your market or market vertical.
- Go-to-Market Strategy: Define and implement the go-to-market strategy, representing Spotify's voice in the E&S sector.
- Product Knowledge: Maintain expertise in Spotify's advertising products and developments, identifying cross-selling opportunities aligned with customer business goals.
- Market Analysis: Conduct independent market analysis to identify, prioritize, and secure business opportunities based on the dynamics and customer strategies specific to E&S.
- Reporting and Cross Functional Partnerships: Own reporting and manage cross functional partnerships for your region, ensuring transparency and accountability.
- Knowledge Sharing: Foster a culture of knowledge sharing, disseminating standard processes and outstanding work across the team and the broader organization.
Who You Are
- You have a Bachelor's degree or equivalent experience is preferred.
- You have 10+ years of experience in the digital media space in Northern Europe, 5+ years in managing a team in the Northern Europe.
- You have proven ability to lead meetings with multiple senior partners.
- You have pre-existing strong relationships with marketers/clients across Northern Europe.
- You are in alignment with Spotify's values and a passion for Spotify products and marketing.
- You have strong existing relationships with top marketing decision makers
- You have extensive knowledge of performance marketing, including industry trends, measurement, attribution, and competitive product knowledge.
- You have excellent communication and presentation skills, with the ability to build trust with C-level clients by understanding their business needs.
- You have deep knowledge of digital advertising buying and ad tech platforms.
- You have competency in hiring, team building, and mentorship.
Where You'll Be
- For this role there will be some in person meetings, but still allows for flexibility to work from home. We ask that you come into the London office 3 times per week.