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Director of Product - Retail Media

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Carwow is on a mission to become the ultimate online destination for car buying and selling, with our group brands attracting over 120 million visitors this year. Beyond helping consumers find their next car or sell their current one, we're creating a cutting-edge retail media network that connects car manufacturers and dealer partners with high-intent, in-market audiences. Our ambitions are bold and far-reaching as we look to scale and grow our best-in-class retail media proposition.

This role is central to our ambitious media revenue growth targets with it leading the development of and optimisation of innovative advertising products and platforms.

Success will see us delivering scalable and impactful ad solutions including native retail media products, Sponsored Ads, and Media Placements, whilst striking the perfect balance between revenue growth and delivering an exceptional user and partner experience.

Requirements

Key Responsibilities:

  • Ad Product strategy: Define the vision and roadmap for advertising products, such native retail media ad products as well as Sponsored Ads and Media Placements, ensuring alignment with company objectives and customer needs.
  • Revenue growth: Develop and implement new products and advertising to drive OEM and Carwow Studios' revenue growth, delivering scalable and high-performing media offerings.
  • Platform optimisation: Work closely with engineering teams to improve targeting precision, and ensure accurate performance measurement.
  • Stakeholder collaboration: Partner with Commercial, Marketing, and Analytics teams to ensure ad products meet market demands, provide measurable value, and exceed client expectations.
  • Data-driven insights: Use analytics and performance data to optimize ad products and uncover new opportunities for monetization.
  • Regulatory compliance and Market Innovation: Ensure all advertising products comply with privacy regulations, marketplace policies, and industry standards. Actively monitor developments in the retail media sector and adjacent industries to identify trends, innovations, and opportunities. Leverage these insights to influence the development of new, category-specific products that drive growth and competitive advantage.

Key Experience: We are seeking a highly skilled and experienced professional who demonstrates the following qualities:

  • Proven expertise: Significant experience in a similar role within a marketplace or tech company, managing multiple advertising products across various platforms.
  • Customer-First Mindset: Strong orientation towards understanding and delivering value for OEMs, agencies, and other stakeholders, ensuring customer needs drive product development and strategies.
  • Agility and speed: Ability to assess the current landscape, identify opportunities, and execute quickly and effectively to deliver results.
  • Collaboration and cross-functionality: A team player who thrives in a collaborative environment, building strong relationships across cross-functional teams to drive alignment and success.
  • Growth-oriented and analytical: Demonstrates a growth mindset with a data-driven approach, using insights and analysis to inform decision-making and continuously improve outcomes.
  • Strategic and hands-On: Combines a strategic vision with a hands-on approach, delivering impactful solutions and tangible outcomes.
  • Outcome-oriented: Proven track record of driving measurable revenue growth through innovative, customer-centric solutions..

Benefits

  • Private Healthcare Plan
  • Pension Plans
  • Life Assurance
  • Leave Package
  • Training & Development
  • Employee Assistance Programme - Counseling
  • Childcare Voucher Scheme
  • Stock Option Plan

Director of Product - Retail Media

Carwow
London, UK
Full-Time

Published on 22/12/2024

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