Director of Enterprise Marketing

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Hello, we're ScreenCloud!

Founded in 2015 and with 10,000+ customers around the globe, ScreenCloud is a cloud-based SaaS company, employing over 100 people in our Bangkok, Belfast, LA, Charlotte and London hubs.

At ScreenCloud, we're hard at work helping businesses to make stronger connections at scale, and with those who are most important to them; their employees & their customers. By using the screens on their walls & the content in their systems, we enable the sales, productivity & engagement that keep our customers' businesses thriving.

We're very proud of our product and we're also incredibly proud of our people. It's our 'ScreenClouders' and the culture they nurture that will take us where other companies just can't go. So if you're someone looking to join a team of talented individuals, apply below!

The Role

We are seeking a Director of Enterprise Marketing to lead ScreenCloud's new enterprise marketing function in London. This role reports to the Chief Revenue Officer and will be responsible for developing and executing marketing initiatives for enterprise customers, with a focus on account-based marketing, field marketing, and high-impact events.

This new role offers the opportunity to grow a team from scratch, have considerable impact and influence from day one and establish a new enterprise strategy. If you are someone who thrives in working with enterprise businesses, building out functions and has experience executing strategy, then we would love to hear from you!

Responsibilities

• Develop and execute a comprehensive enterprise marketing strategy aligned with company growth objectives and revenue targets
• Partner with the CRO and sales leadership to define go-to-market strategy, ideal customer profiles, and vertical prioritisation
• Lead account-based marketing (ABM) initiatives targeting high-value enterprise prospects and existing customers
• Oversee planning and execution of major industry events, trade shows, and owned events
• Develop middle-of-funnel content strategy, including webinars, white papers, and case studies
• Drive measurable pipeline contribution and revenue growth from enterprise marketing initiatives
• Establish and maintain strong service level agreements (SLAs) with the sales team for lead quality and follow-up
• Build and lead a high-performing enterprise marketing team of four professionals, including an events manager, creative specialist, and field marketing manager
• Manage an enterprise marketing budget of approximately $200K+ annually with P&L accountability and ROI measurement

Requirements

• Proven experience in building and leading enterprise marketing functions
• Demonstrated ability to drive measurable results and accelerate enterprise growth
• Experience with account-based marketing (ABM), field marketing, and high-impact events
• Strong collaboration skills to work cross-functionally with sales, product marketing, digital marketing, and partner teams
• Ability to establish and maintain enterprise marketing metrics, KPIs, and reporting frameworks

Success Metrics (0-18 months)

• 0-6 months: Successfully hire and onboard the enterprise marketing team; establish enterprise marketing processes, systems, and measurement framework; launch first major enterprise event initiatives; define and implement enterprise ABM strategy.
• 6-12 months: Achieve 30% contribution to enterprise pipeline; execute a comprehensive annual event calendar with measurable ROI; establish thought leadership presence in key industry events; optimize lead conversion rates above 30%.
• 12-18 months: Demonstrate clear ROI on enterprise marketing investment; scale team and processes to support continued growth; establish ScreenCloud as a recognized leader in the enterprise market; build a foundation for international market expansion.

Interview Process and Experience

Don't meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At ScreenCloud, we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles! If you require any reasonable adjustments, please let our friendly recruitment team know.

Key Info

Typical Process: Intro to ScreenCloud - Meet the Hiring Manager - Challenge - Final

Hybrid Friendly Working: 2-3 days in Office

Flexi-Hours: We don't follow the strict 9-5 here, we trust you to execute your role to the highest standard whilst being able to make time for the things you love!

Benefits

Unlimited annual leave

Hybrid-friendly working

Working from home fund

Flexible working hours

Pension scheme

Share in success scheme

Cycle to work scheme

Retail discounts

Enhanced parental leave

Personal development fund

Westfield Health cash plan

Free annual flu vaccine

Our Values

At ScreenCloud our values are core, this means they are the starting point - they underpin everything we do and enable a culture we can be proud of, both internally and externally.

Trust & Transparency

Unconventional & Brave

Integrity

Continuous Learning & Development

FIND OUT MORE

Check out our Bangkok, Belfast, LA, Charlotte and London hub pages.

Click here for some podcasting with our co-founders.

Read our culture blog here.

Get social! Follow us on Linkedin at @ScreenCloud - Digital Signage, and on Instagram at @Lifeatscreencloud