Director, Consumer Product Marketing

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Spotify is seeking a world-class Director of Consumer Product Marketing to lead our Product Marketing organization and drive our global product marketing strategy.

In this role, you will partner with senior leadership in Global Marketing and R&D to shape the product roadmap and deepen the relationship between Spotify and its community of 696M+ users. You will define the consumer narrative and go-to-market plans for Spotify's evolving portfolio of innovative features. You will grow adoption, engagement, and love for Spotify's product experience with users around the world. You will bring a bold and entrepreneurial approach to product marketing, strengthening Spotify's position of leadership in this space. You will push creative boundaries to ensure Spotify's product marketing work is always effective and excellent.

What You'll Do

• Lead the team of high-performing product marketers who develop and execute Spotify's global product marketing strategy
• Leverage consumer insights to define the audience, positioning, and messaging for Spotify's portfolio of product tiers and features
• Partner deeply with Spotify's R&D organization to set product priorities and shape the consumer narrative about Spotify product experience
• Represent Marketing in the cross-functional leadership committees that steer high priority company initiatives
• Build integrated marketing campaigns that break through and get consumers excited about Spotify's roadmap of innovations
• Push for creative excellence in all of our product marketing, inspiring our internal and external Creative partners to raise the bar with their work
• Collaborate closely with other Marketing teams (Brand, Consumer, Music, Podcasts, Audiobooks) to ensure the product is positioned in the right way across marketing initiatives
• Guide Spotify's Regional Marketing teams to understand the global product marketing strategy and adapt product marketing initiatives
• Act as a thought leader within Marketing, inspiring the organization to innovate and embrace new ways of communicating about our product
• Lead with vision, over the short term and long term, to help Spotify unlock its biggest opportunities and navigate its biggest challenges

Who You Are

• You have 15+ years of experience in Marketing and 10+ years of experience in Product Marketing
• You have proven success overseeing marketing for a complex and evolving product roadmap
• You have managed category-leading brands known for their innovation and creativity
• You've built large scale integrated marketing campaigns and you've contributed to world-class creative work
• You are a data-driven marketer that knows how to identify insights and use them to build winning strategies
• You know how to organize, manage, and motivate a large team of high-performing marketers
• You know how to build relationships with, communicate to, and influence senior executives
• You are highly collaborative and you excel in cross-functional environments
• You are flexible and you can adapt to fast-changing circumstances

Where You'll Be

• We offer you the flexibility to work where you work best! For this role, you can be based within one of our Global Marketing hubs (New York or London.)
• This team operates across EST and GMT time zones for collaboration.

The United States base range for this position is $203,113 to $290,162 plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what's playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It's in our differences that we will find the power to keep revolutionizing the way the world listens.

At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we're here to support you in any way we can.

Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world's most popular audio streaming subscription service.