Digital Products Manager (12 months FTC)
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Job Description
Workplace: White City, London - up to 3 days a week in the office
Please note: This is an active vacancy; however, the role is dependent on the finalisation of an internal adoption leave process. As a result, there may be a slight delay in our standard recruitment timeline while we confirm the start dates. We appreciate your patience and will keep all applicants updated as the process moves forward.
The role
ITV Studios is a global home for handpicked individuals with the freedom to deliver the unexpected every day. With incredible shows like The Voice, Love Island, Line Of Duty, Queer Eye and Ludwig, we have 60+ labels in 12 countries and 90,000+ hours in our catalogue.
Our Marketing team plays a central role in driving brand visibility and competitive advantage across our shows and platforms. This business-critical role works closely with the Senior Digital Products Manager to manage itvstudios.com and our core catalogue site and app, enabling customers to discover, explore and screen ITV Studios content. The role turns strategic insight and steerco decisions into product features and developments that improve performance and drive revenue growth, with a strong focus on customer acquisition and engagement in partnership with the CRM and Engagement Manager.
Main responsibilities
- Partner with the Senior Digital Products Manager to shape and deliver the product strategy for itvstudios.com, owning defined areas of the roadmap from discovery through to delivery. Lead feature development with ITV Technology and external partners, ensuring timely, on-budget delivery and clear stakeholder communication through launch and rollout.
- Use data, insight and customer needs to define product opportunities and priorities, developing a strong product vision aligned to business objectives, market opportunity and technology trends.
- Work closely with genre marketing teams to optimise site functionality, ensuring product development supports marketing goals and delivers a high-quality, curated customer experience.
- Own the end-to-end delivery of B2B digital products across Studios, including new label websites, leading requirements gathering, vendor management and delivery to agreed timelines and budgets.
- Lead go-to-market planning for new digital products and features, developing and delivering marketing plans that drive awareness, adoption and effective use of our platforms.
- Manage stakeholder requirements across the business, defining scope, overseeing testing and ensuring high-quality releases into production environments.
- Collaborate with the CRM and Engagement Manager to evolve digital products and systems that enable segmentation and targeting, driving increased customer acquisition, engagement, frequency and dwell time.
Skills you'll need (minimum criteria)
- Strong experience in project management, including delivering digital products, features and functionality
- Experience creating and delivering plans to improve products and services and drive growth
- Proven track record of working directly with a SaaS product
- Experience managing content across both websites and mobile applications via a CMS, ensuring a seamless and consistent user journey across all digital platforms.
- Demonstrated ability to manage the full data lifecycle - from interpreting complex data sets to identifying trends and implementing strategic business improvements.
- Proficiency in Google Analytics 4 is highly desirable; ability to track user behavior and translate metrics into actionable growth strategies.
- Strong ability to build and maintain customer and stakeholder relationships
- Strong analytical and reporting skills, with excellent attention to detail and accuracy
Other things we're looking for (key criteria)
- Proven problem-solving skills, with a proactive approach to finding solutions
- Able to manage multiple projects and work effectively to deadlines
- Clear, confident communicator, able to explain technical information in an accessible, personable way
- Skilled in managing the end-to-end relationship with suppliers, including selection, performance monitoring, and service optimisation.
- Ability to synthesise complex technical and operational data into clear, high-level reports that help the business pivot and improve.
- Sound commercial judgement and a pragmatic approach to decision-making
- Experience with change management is desirable
About Us
Your work matters to millions.
Shaping culture is in the DNA of ITV. So, it's not surprising that you'll find us in every home in the UK, our productions are famous all over the world and we're at the forefront of the digital streaming revolution.
When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact's felt in the business, but big enough that your impact reaches millions of people.
Come develop your skills, change TV and the course of your career. Don't just watch it. Be part of it. Join ITV.
About the Team
ITV is for everyone.
ITV strongly encourages applications for this role from disabled people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we'll guarantee to take you to the next stage* (minimum criteria above).
We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at talkingcareers@itv.com. Find out more about applying with a disability.
* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.
Because those who make an impact deserve to be rewarded for it.
ITV offers some great rewards and benefits including:
- Flexible working with a range of options to suit everyone
- Generous holiday allowance, plus you can buy more
- Annual bonus opportunity
- Competitive pension contribution
- Save as you earn - with an opportunity to buy ITV shares
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
More about our benefits