Digital Operations Director
BRAND: Zenith
Job Function: Media Performance
Location: London, United Kingdom
Experience Level: Specialist
Workplace Type: Hybrid
Company description
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.
Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.
Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a
Return on Imagination and more integrated experiences that inspire Growth. Top-line growth
for our clients' businesses, growth for our people and growth for our culture.
Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.
This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.
It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.
It means we adopt new data analytics and value optimisation techniques while building
relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.
At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.
Overview
About the client....
Reckitt is a world leading consumer health & hygiene organisation and includes some iconic household name brands across its portfolio, including Durex, Finish, Strepsils, Dettol, Vanish, Enfamil, Nurofen and Gaviscon.
Since 2010, Zenith has been one of Reckitt's global media agencies of record. Globally our assignment covers a bespoke digital buying and activation partnership, advanced digital consultancy, including advanced media technology, ad operations, and multiple industry first initiatives aimed at delivering on the client's 2026 vision and beyond.
About the role....
The Reckitt client team consists of 2 key units.
Our tight knit Central team based in London is responsible for client partnership success and overall program delivery comprises of a business team, digital, operations and platform channel experts. This central team is supported by 50+ channel and activation specialists based in India & Latam delivery centres responsible for campaign activation and performance.
The central team and delivery centres collaborate closely and the Global Operations Director is a pivotal role ensuring the completed ecosystem operates seamlessly and at maximum efficiency.
The Digital Operations Director, as a key member of the team, will work closely with the Digital Hub Lead and Global Business Director and be responsible for ensuring delivery of seamless digital operations on day-to-day activities for 30+ markets across Europe, the America's and Asia Pacific as well as working on key strategic projects.
You will be the key contact with global Reckitt clients, external partners and colleagues across Publicis Groupe, locally and globally.
Reckitt is a marquee Publicis Media account and a client with a bespoke operating model, high expectations, demanding excellence, innovation and first class thinking. This role is an opportunity to work with one of the most successful FMCG businesses of the last 20 years and partner with the client to deliver the world's best media and digital marketing programme
Responsibilities
About the work....
Operations & Governance
Create and govern processes, operational playbooks and daily operations based on Global Operating Model. Ensure seamless delivery across all campaigns managed by central teams in London and delivery hubs based in India and Latam
Ensure operational excellence and consistency in processes across delivery hubs in London, India & Latam. Adopt AI and automation to accelerate delivery and ensure efficiency
Own operations and process deployment across Central team and delivery hubs. Ensure best practices are adopted and followed. Identify and spearhead training requirements and programs to ensure rigorous operating standards are followed
Oversee weekly, monthly and quarterly connects with client leads, channel teams & delivery teams to ensure operations compliance and discuss campaign status, flag roadblocks and prioritise urgent requests
Deliver on key operational and efficiency metrics, a critical success parameter of our client partnership
Work with internal stakeholders (global teams and delivery centres) and global clients to create a seamless operating ecosystem across all stakeholders. Onboard new stakeholders, identify efficiency opportunities and streamline end to end ways of working
Work with the internal and external Finance PoC's to ensure seamless Finance operations and timely media reconciliation and billing across markets.
Be the key lead for overseeing, onboarding and ensuring utilization for workflow management and other Media tools
Strategic Projects
Be the bridge between client teams, business stakeholders and internal Publicis Practices team
Understand the media, tech and retail maturity roadmaps outlined for the client and work with stakeholders to ensure project progress
Create project management frameworks, ensure delivery and ops governance across these strategic projects ranging from AI tool deployments, AdTech, eRetail, Advanced Media Buying, Production and others, depending on business priorities
Stakeholder Management
Inform senior business and client stakeholders regarding operations delivery, performance across key metrics and AI opportunities to scale operations efficiency and effectiveness
Manage the relationship with the wider Operation teams and business leads across the agency and support critical requirements
Qualifications
What you need to succeed....
- Prior experience of working within a global/regional setup
- Fair understanding of Media and Digital including Search, Social, Programmatic, Retail Media and new age media avenues
- Proven experience managing multiple stakeholders
- Experience in account management; global client responsibilities are valued
- Proven record to create, deliver and ensure governance of global digital operations and ways of working
- Experience in leveraging AI and Automation to accelerate operations and enable strong governance
- Prioritization, time management and attention to detail
- Negotiation skills (key as SLAs will be challenged constantly)
- Professional, ambitious, driven and team player
- Strong communication skills - both written and oral skills; be able to communicate clearly across senior and mid-management stakeholders
- Dynamic and strong headed with the ability to challenge status quo, champion a new proposition and collaborate with internal and client stakeholders for fulfilment
- Willingness to learn, take up new initiatives and excel in unstructured situations
#LI-MP1
Additional information
Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).