Digital Marketing Manager - 12 month FTC

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Company Description

Legal & General is one of Europe's largest asset managers, providing clients and partners with complex, responsible investment solutions, across public and private markets. As a global investor, we are present where our clients most need us - from Hong Kong and Singapore, to Chicago and major European financial hubs.

Created by combining our investment management (LGIM) and asset origination (LGC) capabilities, our Asset Management division works with our Institutional Retirement and Retail divisions to benefit our clients and customers - which include individual savers, pension scheme members and global institutions - and deliver enhanced shareholder returns.

Joining us means becoming part of a market-leading team, with capabilities across the full spectrum of asset classes, with an enduring commitment to responsible investment and creating long-term, sustainable value for our clients and partners.

Job Description

We're recruiting for a Digital Marketing Manager to join us for a 12 month FTC. You will deliver LGIM's digital marketing strategy, with an emphasis on leading LGIM's approach to digital content and email marketing to promote scalability, growth initiatives and better client experience. You will support DC channel marketing with relevant and targeted digital marketing, providing digital leadership within the DC virtual channel team in line with LGIM's regulatory commitments. You will also contribute to LGIM's data transformation initiatives.

What you'll be doing:

• Working within the DC virtual channel team, leading digital marketing strategy for the channel and enabling digital initiatives
• Managing LGIM's website and fund centre in line with digital marketing strategy, across all sites globally and in multiple languages. Undertaking annual review of assigned web sections
• Demonstrating a clear understanding of marketing and customer data to identify opportunities, inform strategy and drive a data driven culture
• Always look to enhance the client experience in all digital touchpoints, creating digital journeys that will strengthen our relationship with the client
• Owning regulation change and client communication projects as needed, supporting the business to meet its regulatory obligations
• Supporting on development of LGIM's digital marketing strategy, in relation to content and email marketing specialisms, assisting the Head of Digital
• Supporting data enablement (such as email automation and email and website testing) and utilising data insights for lead and demand generation as well as project and programme delivery
• Managing LGIM's agency suppliers as needed, with a particular focus on 23, Ceros and Optimizely relationships delivering value of money

Qualifications

Who we're looking for:

• Exposure to a broad range of digital marketing tools and software. Specialist technical skillset in relevant software or digital marketing area
• Three years' experience in a relevant asset management role
• Agency/Supplier management
• Budget management
• Specialist technical skillset in relevant software or digital marketing area.
• Ability to lead projects, manage stakeholders, build strong relationships

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Private medical insurance (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years' service. There's also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice
• There are the many discounts we offer - both for our own products and at a range of high street stores and online
• In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

Additional Information

Videos To Watch
https://youtu.be/8ZYGBwImH08
https://www.youtube.com/watch?v=ZBOaxOH1C2c
https://youtu.be/YwHNjdPbbkk