Digital Lead

BRAND: Starcom
Job Function: Media Performance
Location: London, United Kingdom
Experience Level: Management
Workplace Type: Hybrid

Company description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our 'Power of One' business model, with teams that span multiple disciplines across clients such as Aldi, P&G, Primark, Samsung, Stellantis, and Visa.

We place a huge focus on our People, and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential, and we encourage everyone to make "Brave Plays" in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign's Best Places to Work for five years in a row, Media Week's Agency of the Year 2025 and one of the Sunday Times Best Places to Work 2025.

Overview

We are hiring a Digital Lead to play a defining role in shaping the future of Kellanova's global biddable media strategy. This is an opportunity to work at the heart of a high-profile client partnership, bringing together media, data and creativity to drive meaningful business growth. You'll act as a trusted senior voice, influencing strategy across markets while building strong relationships with clients and partners. If you enjoy connecting big-picture thinking with real-world impact, this role offers both scale and visibility.

Responsibilities

What you'll be doing:

• Act as the senior point of contact for Kellanova across paid social, programmatic, search and wider performance channels
• Lead strategic conversations with senior stakeholders, translating business priorities into clear media direction
• Set and evolve the global biddable media strategy, ensuring alignment with brand and market goals
• Guide and coordinate local market teams to deliver consistent, high-quality execution while allowing flexibility where needed
• Build strong partnerships with key platforms such as Google, Meta, TikTok, Amazon and The Trade Desk
• Identify and unlock new opportunities with partners, including testing, innovation and joint planning initiatives
• Oversee performance, risks and opportunities, using insight to shape senior-level recommendations and next steps

Qualifications

Skills we're looking for:

• Proven experience leading digital media strategy across biddable channels
• Confidence managing senior client relationships and navigating complex stakeholder environments
• Experience working across multi-market or regional accounts, ideally within fast-moving sectors
• Strong understanding of platform ecosystems, measurement approaches and performance optimisation
• Ability to bring clarity to complexity and translate data into actionable business insight
• Collaborative leadership style with the ability to align cross-functional teams around shared goals
• Commercial awareness and an understanding of how resourcing, scope and delivery impact outcomes

Additional information

Starcom offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Starcom , we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.

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