Digital Channels Manager
Zoo 55 / Global Partnerships
Permanent | Full Time
White City, London | Hybrid* Usually 3 days a week in the office
Hiring Range: £35,000 - £45,000
Please note: This is to assist candidates in assessing their suitability for the role. The range does not represent a longer term salary commitment for the role.
For more information please email TalkingCareers@itv.com
Your work matters to millions.
Shaping culture is in the DNA of ITV. So, it's not surprising that you'll find us in every home in the UK, our productions are famous all over the world and we're at the forefront of the digital streaming revolution.
When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact's felt in the business, but big enough that your impact reaches millions of people.
Come develop your skills, change TV and the course of your career. Don't just watch it. Be part of it. Join ITV.
Your impact sends ripples.
The team
We're global and local, producing in 13 countries across 60+ labels in the UK, US, Australia, France, Germany, The Nordics, Italy and more. Together with creators, producers, global networks and streamers, we're behind the scenes of some of the greatest genres. Bringing thousands of hours of entertainment to everyone everywhere.
The role
This is an exciting opportunity for an experienced Digital Channels Manager to join our growing Digital Content team at Zoo 55, part of ITV Studios!
You'll be the driving force behind our social video presence, crafting engaging editorial slates for YouTube, helping to shape and grow our digital network, particularly in Factual and Factual Entertainment. The role will also help us diversify our portfolio also on Facebook, Instagram, TikTok, Snapchat, and other emerging platforms.
As a commercially minded leader and collaborator, you'll oversee a talented team and develop innovative content strategies to reach the right audience and maximise engagement for some of the biggest brands in television. Your knowledge of YouTube and social media will be instrumental in growing ITV's exposure and driving success across the digital landscape.
This role is integral to increasing ITV's exposure across YouTube, social media and the global AVOD market, so having a keen interest in these areas would be highly beneficial.
The role will entail but not be limited to:
- Develop and execute social video strategies to drive revenues across YouTube, Facebook and other platforms
- Manage, mentor and supervise Digital Content Creators and champion content ideas and monetisation strategies
- Analyse video performance data to help shape the digital channel strategy, working with our Zoo 55 data team
- Work with Rights teams to unlock programme titles and manage rights information
- Conduct regular competitor analysis, stay abreast of industry trends and leverage insights to improve content and strategy
- Build relationships with Content Operations, Global Content, Sales, Marketing and Legal teams
Skills you'll need (minimum criteria)
- A passion for and experience building Factual & Factual Entertainment (non-scripted) channels on YouTube
- Experience creating and managing successful YouTube & social media content strategies to drive revenues
- Ability to analyse data, identify trends and utilise insights to optimise content strategy
- Proven track record leading and mentoring a team of video editors and/or Digital Content Creators
- In-depth knowledge of YouTube and social media platforms and best practices for building and engaging online communities
- Strong understanding of video editing principles and the ability to create engaging content with Adobe Creative Suite tools
Other things we're looking for (key criteria)
- Excellent written & verbal communication skills and a positive approach to challenges
- Enthusiasm for non-scripted TV content and the ability to talk passionately about it
- A knowledge of long-form content strategies to build digital revenues
ITV is for everyone.
ITV strongly encourages applications for this role from disabled people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we'll guarantee to take you to the next stage* (minimum criteria above).
We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at talkingcareers@itv.com.
Find out more about applying with a disability.
* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.
Because those who make an impact deserve to be rewarded for it.
ITV offers some great rewards and benefits including
- Flexible working with a range of options to suit everyone
- Generous holiday allowance, plus you can buy more
- Annual bonus opportunity
- Competitive pension contribution
- Save as you earn - with an opportunity to buy ITV shares
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
Closing date: Thursday 13th March 2025
"Please note, on occasion we may receive a very large volume of applications which means applications for a role may close earlier than the referenced closing date. We'd encourage you to apply as soon as possible if interested."]]>