Digital Associate Director

BRAND: Zenith
Job Function: Media Performance
Location: London, United Kingdom
Experience Level: Intermediate
Workplace Type: Hybrid

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a

Return on Imagination and more integrated experiences that inspire Growth. Top-line growth

for our clients' businesses, growth for our people and growth for our culture.

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building

relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

Overview

We are hiring a Digital Associate Director to lead Programmatic strategy for one of the world's most recognised and loved brands. This is a rare opportunity to shape how Disney connects with audiences across EMEA, working within a dedicated "Power of One" team built entirely around their business. You'll play a key role in delivering innovative, insight-led campaigns across Studios, Walt Disney World, and Disney Cruise Line. If you're motivated by impact, creativity, and collaboration at scale, this role offers a platform to do your best work.

Responsibilities

What you'll be doing:

• Lead Programmatic strategy across key Disney portfolios, driving best-in-class planning and execution
• Translate client briefs into compelling, insight-led media strategies spanning brand and performance
• Oversee end-to-end campaign delivery, including planning, test-and-learn approaches, and optimisation
• Build trusted relationships with Disney stakeholders, acting as a senior point of contact for Programmatic
• Partner closely with planning, AV, data and strategy teams to develop integrated media solutions
• Collaborate with media owners and platforms to unlock innovation, efficiency, and long-term value
• Support and develop a team, creating an environment where people can grow and deliver high-quality work

Qualifications

Skills we're looking for:

• Strong experience in digital media with a focus on Programmatic strategy and delivery
• Confident stakeholder management skills, with the ability to communicate clearly and build trust
• Understanding of the wider digital ecosystem, including display, CTV, audio, and video-on-demand
• Analytical mindset with the ability to interpret data and turn insights into actionable plans
• Experience managing budgets and ensuring accuracy across financial processes and reporting
• Collaborative approach, with a willingness to share knowledge and support team development
• Curiosity for emerging platforms, trends, and technology within the digital media landscape

Additional information

Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Zenith International , we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.

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