Tesco UK • Shire Park, Kestral Way, Welwyn Garden City • Temporary • Apply by 02-Feb-2026
Leads Reward campaigns within the Customer Journey team, driving the design, setup, and delivery of initiatives that boost sales and customer growth. Owns budgeting and forecasting for reward mechanics, ensuring resources are used effectively and financial targets are met. Works cross‑functionally with product, audience, finance, and operations teams to shape reward strategies that meet both customer needs and commercial goals. Partners with analytics teams, including EA, to apply segmentation and insight, creating targeted and personalised journeys that strengthen loyalty and support wider business objectives
What is in it for you
We're all about the little helps. That's why we make sure our Tesco colleague benefits package takes care of you - both in and out of work. Click Here to find out more!
- Annual bonus scheme of up to 20% of base salary
- Holiday starting at 25 days plus a personal day (plus Bank holidays)
- Private medical insurance
- 26 weeks maternity and adoption leave (after 1 years' service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
- Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing
You will be responsible for
- Shapes and manages the strategy for reward mechanics, ensuring they are commercially effective, customer‑led, and aligned to business OKRs.
- Leads the end‑to‑end design, setup, and delivery of reward campaigns, working cross‑functionally with Marketing, Technology, CRM, Commercial, Finance, and Operations.
- Uses customer segmentation and insight to develop targeted, personalised journeys and enhance propositions across products, brands, and categories.
- Partners with Finance and key business stakeholders to align plans, validate forecasts, and ensure reward activity supports wider commercial and customer growth goals.
- Identifies capability gaps, drives Test & Learn activity, and proactively manages risks to ensure smooth delivery and continuous improvement of reward mechanics.
You will need
- Experience developing and delivering CRM strategies that drive customer engagement and commercial outcomes
- Strong commercial acumen with a solid understanding of CLTV and financial planning
- Data‑driven decision‑maker with strong strategic thinking and problem‑solving skills
- Skilled in customer journey design and aligning journeys to business and segment goals
- Confident communicator able to simplify complex topics and influence cross‑functional stakeholders
- Proven ability to lead initiatives across diverse teams, with strong prioritisation and stakeholder management skills
About us
You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we're all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.
At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.
We're proud to be an accredited Disability Confident Leader, where everyone's welcome. That's why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.