CRM Manager
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Background
Sygnature Discovery is a world-leading integrated drug discovery Contract Research Organisation based in the UK and Canada with its headquarters in Nottingham and additional facilities in Alderley Park, Macclesfield, Glasgow, Montreal and Quebec City. Its staff of over 1,000, includes 900 scientists, partners with global pharma, biotech and NFP organisations.
Since 2004, Sygnature Discovery has delivered over 40 novel pre-clinical and 22 clinical compounds, with its scientists named on over 170 patents. Therapeutic areas of expertise include oncology, inflammation and immunology, neuroscience, metabolic diseases, infectious diseases, fibrotic diseases and more. To find out more, please visit www.sygnaturediscovery.com.
Job purpose
We are looking for an experienced CRM Manager to join our Commercial Services team, based in Nottingham.
As a CRM Manager, you will be responsible for managing and optimizing the CRM functionality within our ERP system to help build stronger and deeper relationships with our customers. Leading a small team and working closely with colleagues within Europe and North America across Commercial, Finance and Operations, you will create effective CRM strategies and data-driven insights to increase engagement, retention, and customer value. Strong analytical skills, particularly in analyzing sales and revenue data to support business impact and strategy, are essential.
If you thrive in a fast-paced environment and want to be instrumental in shaping the success of our business, we want to hear from you!
Main duties and responsibilities:
- Develop and lead the team to deliver an effective CRM solution, liaising with colleagues in both Europe and North America.
- Manage and maintain the CRM functionality within an ERP system, ensuring data accuracy and integrity of customer data.
- Collaborate with internal teams (e.g., Business Development, Operations) to streamline and optimise CRM processes for better stakeholder management.
- Analyse CRM data to derive actionable insights that improve stakeholder engagement.
- Develop regular reports including monthly board report on CRM performance, identifying trends, potential leads, and opportunities for growth.
- Work with teams to identify CRM-related process improvements, such as automating routine tasks (e.g., follow-ups, reminders, event triggers) and managing workflows.
- Train staff on CRM best practices and ensure consistent adoption across departments.
- Develop and document CRM policies, procedures, and user guidelines.
- Ensure a smooth transition between CRM data and the organisation's scientific project management and business development efforts.
Skills & Experience:
- Bachelor's degree in Business, Marketing, Data Science, or a related field.
- A background in life sciences, or a scientific discipline is desired but not essential.
- Previous experience in a similar role working with customer databases in a numerate and analytical capacity.
- Strong leadership skills and management experience.
- Broad knowledge of CRM platforms/ERPs/. Direct experience of using the NetSuite Oracle platform desired but not essential.
- Strong data analysis skills, including familiarity with Excel, CRM analytics, PowerBI, or other visualisation platforms and business intelligence tools.
- Experience of analysing sales and revenue data
- Ability to translate complex data into actionable insights and strategies. Highly numerate with the ability to manage, manipulate and gain meaningful insights and actions from large data sets.
- A self-starter mind-set, with the ability to work under minimal supervision and guidance.
- Results driven and delivery focused. Enthusiasm, energy and determination to achieve results, including those achieved through influence on related teams