Corporate Marketing Manager

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Job title: Corporate Marketing Manager

Salary: Competitive + Annual Bonus

Location: Hayes, West London

Duration: Permanent

Working model: Hybrid

At TCC Global, we create innovative loyalty marketing solutions that drive customer engagement and enhance brand loyalty for some of the world's leading retailers. We are passionate about our work and dedicated to delivering outstanding results.

Primary Purpose & Scope:

As a Corporate Marketing Manager, you will play a pivotal role in managing and enhancing the performance of the TCC brand, both internally and externally.

You will collaborate with a dynamic marketing team to create compelling, insight-driven, and creative marketing content and assets for promotion. Your focus will encompass the planning, design, and creation of assets for TCC brand platforms, outbound marketing strategies, and events, including sales meetings, client showcases, and large-scale solution launches.

Key Responsibilities:

• Brand Strategy Support:Collaborate with senior leaders on brand positioning, target audience identification, and the development of marketing plans with clear objectives across various channels and segments.
• Content Execution:Implement the TCC communications strategy through the creation and distribution of marketing content across digital, social media, email, and events.
• Campaign Conceptualisation: Design and execute multichannel campaigns throughout the prospect and customer lifecycle, ensuring messaging alignment across all channels. This includes working with email, performance marketing, and web teams to refine lead-nurturing tactics.
• Website Management:Oversee content creation and performance on the website via the CMS, working with the data team for analytics reporting and insights to inform future campaigns.
• Research Collaboration:Partner with the Insights team to commission research projects and analyse customer insights, consumer trends, and marketing best practices to develop effective content strategies.
• Creative Direction:Collaborate with internal and external design teams to develop creative briefs and guide the creative process for advertising and public-facing communications, including print, digital, and video assets.
• Content Management: Manage updates for customer and internal touchpoints, establish budget guidelines, participate in events, document business processes, and provide sales support as needed.
• Presentation and Communication:Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs, strategies, and budgets.

The ideal candidate will possess a minimum of 5 years of corporate marketing experience, with a degree in a marketing-related field being preferred.

Required Skills and Qualifications:

• Proven success in developing effective marketing plans and campaigns.
• Skilled in managing and executing internal and external events.
• Experienced in creating client-facing materials and event collateral.
• Excellent written and verbal communication skills.
• Proficient in presenting to C-level stakeholders and senior leadership.
• Strong project management skills, with a focus on multitasking and decision-making.
• Metrics-driven mindset with a creative flair.
• Able to leverage trends and insights to craft compelling marketing narratives.
• Familiar with marketing automation, CMS, and CRM tools.
• Willing to travel as needed.

Preferred Skills and Qualifications:

• Proficiency in online marketing and social media strategy.
• Experience in paid media and outbound strategy execution.
• Willingness to travel.

Key Relationships:

• Internal: Collaborate across various internal teams, including Sales, Data, Omnichannel, Category Management, Brands, Licenses, Entertainment, and Design. Work closely with the wider marketing team, including Insights and Client Marketing, to gather information for content and asset creation.
• External: Engage with third-party partners and suppliers involved in asset creation, outbound marketing, and event planning.

Core Values - How we behave - the qualities we value in all our people

• Respect: Treat others the way they would like to be treated
• Truth: Honest and open at all times, learning from successes & mistakes
• Collaborate: Making us smarter and better as one team
• Care: About TCC, our future, our colleagues, our clients, our community

What We Offer:

• Competitive salary and benefits package
• Dynamic and supportive work environment
• Career development and growth opportunities

If you're passionate about driving loyalty through compelling marketing strategies and want to be part of a collaborative, insight-driven team, we'd love to hear from you!