Cluster Marketing Manager
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Location: Mar Hall, Bishopton (near Glasgow) & The Bruntsfield Hotel, Edinburgh
Reports to the Resort Director and General Manager, working closely with the JA Resorts & Hotels Marketing Team.
About the Hotels
Mar Hall Golf & Spa Resort
Part of the prestigious JA Resorts & Hotels portfolio, Mar Hall is a five-star luxury resort set on a scenic 240-acre estate along the banks of the River Clyde. Combining historic elegance with modern luxury, it features beautifully appointed rooms and suites, a championship golf course, an indulgent spa, and exceptional dining experiences. Mar Hall is a sought-after destination for relaxing getaways, unforgettable weddings, and high-profile corporate events.
The Bruntsfield Hotel
Also part of the JA Resorts & Hotels collection, The Bruntsfield is a charming boutique hotel in the heart of Edinburgh, overlooking the green expanse of Bruntsfield Links. Known for its stylish interiors, locally inspired dining, and warm Scottish hospitality, it offers a welcoming retreat for leisure travellers, business guests, and locals. The Bruntsfield blends the comfort of a neighbourhood favourite with the standards of an international hospitality brand.
About the Role
We are seeking a talented Cluster Marketing Manager to deliver impactful marketing activity across these two distinctive Scottish properties. This is a hands-on role managing all marketing channels, ensuring each hotel's unique brand identity is showcased while driving guest engagement, bookings, and loyalty.
Key Responsibilities
- Plan and deliver integrated marketing campaigns for both hotels across digital, social, PR, print, and partnership channels.
- Manage day-to-day marketing activity, including website content, SEO, social media, CRM, and email marketing.
- Create engaging, on-brand content tailored to each property's audience and tone of voice.
- Oversee and coordinate with external agencies (PR, digital, design, Social media, and photography) to ensure quality and consistency.
- Monitor campaign performance, analyse results, and produce regular reports with recommendations.
- Maintain consistent brand presentation across all channels and guest touchpoints.
- Manage assigned marketing budgets for each property, ensuring effective spend and ROI.
- Support sales, events, and revenue teams with promotional activity and marketing collateral.
- Spend time on-property at both locations to align marketing with guest experience and local market opportunities.
About You
- Marketing degree or equivalent qualification.
- Proven experience in a marketing role, ideally within hospitality, tourism, or luxury brands.
- Strong skills in digital marketing, content creation, social media, CRM, PR and email campaigns.
- Creative, organised, and able to manage multiple projects across different locations.
- Confident communicator with excellent stakeholder management skills.
- Experienced in using marketing analytics tools to measure performance and guide decisions.
- Full UK driving licence and flexibility to travel between properties.
Benefits:
- Hotel Accommodation, Food, Golf & Spa discounts
- Friends and family discounts
- Recommend a Friend
- Free on-site parking
- Complimentary use of Leisure Facilities
- Employee Assistance Programme