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Cluster Marketing Manager

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voco Grand Central Hotel and Kimpton Blythswood Square Hotel are looking for a Cluster Marketing Manager to support our iconic Glasgow hotels!

This is a great opportunity for a highly creative individual with proven work experience as a Marketing Specialist with a background in identifying target audiences and devising visually eye-catching content for digital campaigns that engage, inform, and motivate!

Based in our office at voco Grand Central Hotel, you will be supporting both voco Grand Central Hotel and Kimpton Blythswood Square Hotel.

We are looking for an excellent communicator who has a sense of ownership and pride in their performance and its impact on company's success. You will be a critical thinker and problem solver who has knowledge of the latest digital marketing trends and be a great team player with strong interpersonal and communication skills. Someone who can plan and execute marketing campaigns and drive the marketing performance of the hotel through strategically planned hotel marketing activities. The ideal candidate needs to have an eye for detail and ensure the hotel stands out from the competition!

At IHG Hotels & Resorts we offer you the following benefits...

  • Financial security - Up to £35,000 base salary (based on experience), guaranteed hours, paid overtime, a free meal on shift, paid holidays, subsidised unsocial hour travel support and enhanced sick pay!
  • Growth and development - extensive training, opportunities for career progression across the world, plus 2 paid days volunteering per year with a cause of your choice.
  • Colleague perks - worldwide discounted room rates and discounted F&B whilst on employee rate (IHG has over 6,000 hotels and growing), plus generous friends and family rate. Discounts through our portal on your supermarket shop, experiences and loads of retailers on our perks portal.
  • Wellbeing - generous maternity/paternity pay and subsidised childcare support, employee assistance programme available 24/7 and access to mental health first-aiders
  • Hotel specific benefits - generous discounts in our Champagne Bar (*must be booked inline with process) plus a variety of different gifts on milestone occasions to celebrate with you!

Our Cluster Marketing Manager should have...

  • Proven work experience as a Marketing Specialist.
  • Strong experience in creating and executing digital marketing campaigns.
  • Solid knowledge of email automation platforms (such as Campaign Monitor, Mail Chimp, Dotdigital or similar) and social media platforms. Experience with email marketing, lead nurturing, marketing automation, and/or web analytics.
  • Proficiency in Office 365, Excel, Word, PowerPoint, Dotdigital (Mailchimp or similar), Sprout Social, Google Business Tools, Analytics, Adobe Suite (Adobe Photoshop, Illustrator, Premiere Pro, After Effects, InDesign, and Acrobat Pro), Vimeo, and WordPress or other Content Management Software.
  • Understanding of web publishing requirements.
  • Maintaining our social media presence across all digital channels.

Critical Expertise & Recent experience required:

  • Minimum 2 years' experience in a Marketing role
  • Content Marketing experience
  • Copywriting, Design & Creativity
  • Search Engine Optimization (SEO) (Including Google Analytics)
  • Customer Engagement

Our locally curated voco Grand Central stands strong in Glasgow's city centre, bringing together un-stuffy service and a warm Glasgow welcome to our business and leisure guests alike. Our hotel is full of over 140 years of culture, history and story-telling with our relaxing spaces for guests to enjoy. At Glasgow's only 5* Hotel - Kimpton Blythswood Square Hotel, our team are focussed on providing our guests with 5* service and making heartfelt human connections in our boutique hotel, standing strong in Glasgow's city centre

Does this sound like a team you would love to be a part of? If so, please apply today and check out our Instagram page @vocograndcentral and @kimptonblythswoodsquare!

You must meet the legal requirements to work in the UK.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, colour, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

At IHG, we've made a promise. As one of the world's leading hotel groups, we're here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected - wherever they are in the world. Want to be part of the journey?

voco brand comes to life in hotels that you can count on but that are different enough to be fun. Unstuffy hotels, where people feel comfortable to relax, and just get on with relaxing. Hotels that are built on sustainability where we look after the planet with the same care as we look after our guests and colleagues.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

Cluster Marketing Manager

IHG
Glasgow, UK
Full-Time

Published on 07/06/2024

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