Category Insight Manager
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About The Role
The Category Insight Manager will be key to connecting the business with our customers' needs and ensuring that they are at the heart of everything we do. You will influence the business on where and how to win by fully understanding and engaging the organisation with our customers.
You will be enthusiastic & driven, with experience of working to deadlines in a fast-paced environment. You will need the ability to think on your feet, be self-reliant, and always have a positive attitude.
This is a secondment/fixed term contract of up to 12 months, however we have many opportunities across the business at any time, with numerous long standing colleagues having originally joined us on fixed term contracts.
Some of your responsibilities will include:
- Be the voice of commercial insight within Morrisons, working with Commercial to drive their performance through the use of Circana, Kantar & More Card data
- Ensure commercial understand the needs of our customers by championing our 8 Customer Personas, creating appropriate action plans & category strategies
- Deliver compelling and clear insight to the business, including presenting in regular forums with senior stakeholders and large groups of colleagues
- Manage & develop a direct line report as well as our Circana contractors, ensuring we are delivering maximum value back into the business
- Generate income and value for the business by encouraging suppliers to work with our customer data
- Develop authentic and strong relationships with key stakeholders, particularly within Commercial
- Coaching and development of junior team members
This role operates over a four & a half day working week. We would like the successful individual to work from the office 3 days per week, alongside colleagues from the wider Marketing department.
This role is based at our fantastic head office in Bradford. Boasting an on-site restaurant, coffee shop, convenience and sample store, prayer room, free parking and regular company-wide events and promotions. Ideally, applicants will live within a reasonable distance of our office.
About You
We've built an incredibly diverse business, and we're working hard to make sure we truly represent the communities we serve. One of the best things about working with so many different people is having the opportunity to listen, learn and connect with lots of different views, perspectives and beliefs. For this role, we're looking for someone who has:
- A degree or relevant academic qualifications / workplace experience
- Analytical minded and highly numerate
- Exceptional written, visual and verbal communication skills
- Experience in the application of market data (Circana, Nielsen, Kantar, IGD, Mintel)
- Data literate but also with an understanding of how to convey the story that sits behind the data
- Strong organisational and prioritisation skills, with the ability to work to changing time and resource constraints
- A passion for doing the right thing by customers with a high level of drive and personal resilience
- Available to work from our office, as detailed, which is based in Bradford
- A positive, 'can do' attitude
About us
- 15% colleague discount in our stores and online, plus 10% for a friend/family member
- Car Allowance
- Annual bonus scheme
- Generous holiday entitlement
- Four day working week* with flexible working hours
- Company pension contributions
- Private healthcare
- Perks with over 850 retailers
We're Foodmakers and Shopkeepers and together, we make Morrisons. We're the only UK retailer with our own manufacturing business spread across 18 sites, not to mention nearly 500 stores, we've lots of opportunities for you to play your part. So, whether you want to make the freshest food, sell it, or join us in our head office, we'd love to meet you...
About The Team
About Us Description:
Marketing is a fast-paced, high energy function that drives sales by putting the customer at the heart of everything we do. The marketing team are our brand champions, making sure we give customers what they want, at prices they like, and delivering an experience that's always unmistakably Morrisons. The team pioneers and delivers industry-leading work in a collaborative and friendly environment with a forward-thinking, people-focused culture. Work is always challenging, frequently fun, and the career prospects are exciting.
About The Company
Our modern Head Office on the edge of Bradford is home to our different support teams from tech, marketing and finance to HR, trading and supply chain.
Alive with activity, this is where decisions are made and our corporate teams make sure everything runs smoothly. Here, you'll find comfy breakout areas, a coffee shop, newsagents and subsidised restaurant all within commuting distance of Leeds, Manchester and the Yorkshire Dales - always with free parking.
We host regular seasonal events and you'll often find our suppliers on site sharing details of their latest product. We're also committed to fundraising for our current charity partner.
Our business is fast paced and ever changing, as such we've lots of opportunities for you to play your part in our success. We'd love to meet you...
Some of the benefits you can expect as follows;
- 15% colleague discount in our stores and online, plus an additional 10% card for a friend or family members (subject to fair usage)
- Generous holiday entitlement
- 4 and a half day working week with flexible working hours
- Company pension contributions
- Perks with over 850 retailers
- Free parking onsite
- A range of family friendly policies including 26 weeks maternity and adoption leave along with neonatal and fertility leave
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