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Campaign Manager, Social

London, One Braham

3 days in the office/ 2 days wherever

About EE

We're EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we're for everyone, on any network - serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.

We've been awarded the UK's best network for the last 10 years. It's central to our vision - to be the most personal customer-focused technology company in the UK.

That means earning a place on customers' home screens by offering them more than ever before, whether that's helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids' learning with EE Learn.

We're also part of BT Group, which we're even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding.

We think we've got something special here. We want everyone to feel proud about working at EE - and feel excited about where we're going and what we're going to do. Want to join in?

Why this job matters

Its an exciting time at EE as we continue the relaunch of the brand and redefine how we can serve our customers. As part of this we want to develop much deeper relationships with them and that means connecting with them in all the places they love to spend their time.

We are setting up a new team to cement our brand as a leader in the social media space and we have two exciting Campaign Manager, Social roles: one focused on Meta platforms (Instagram and Facebook) and the other on TikTok and Twitch.

In these roles you will be the key lead for the channel, using all your knowledge of the platform, the algorithm, the hot topics, the best creators to place EE at the heart of the conversation. You will have the keys to the door and be responsible for generating daily conversations and engagement with our customers that make EE their most trusted brand.

If you want the chance to be part of one of the UK's most famous brands and help set up a completely new team, driving new ways of working and pioneering new comms approaches for the whole business then this is the role for you. We are looking for someone who wants to change the game, is a true innovator and passionate about social content.

The skills and experience you will have under your belt

  • Proven experience of planning and executing social content strategies that drives social engagement, brand and commercial metrics
  • Ability to balance creative impact with brand reputation to drive both customer engagement and commercial growth.
  • Strong understanding of key social media platforms including analytics tools, and advertising capabilities
  • Creative thinker with a strategic mindset and ability to generate innovative ideas, ideally with experience of graphic design and video editing.
  • Detail orientated thinker with strong organisational and project management skills to balance tasks and priorities.
  • Confident working in a fast paced and collaborative environment
  • A strong verbal and written communicator who can influence stakeholders at all levels

What you'll be doing

  • Develop and execute innovative social media strategies that drive brand visibility and engagement.
  • Create compelling content across the key social platforms ensuring a consistent brand tone of voice and identity.
  • Develop a test and learn approach that drives effectiveness learnings across the whole Marketing Communications team.
  • Collaborate with wider Marketing Comms teams and core agencies to integrate key social platforms into all campaigns, sponsorships, and partnership briefs.
  • Build a true partnership relationship with the social platforms to ensure EE is at the forefront of all industry innovations and opportunities to maximise campaign reach and impact.
  • Stay informed about industry trends, platform updates and emerging technologies and drive these learnings throughout the business.
  • Establish and maintain channel guidelines for the platform content, ensuring alignment with brand values and ID as well as channel best practice.
  • Lead a Community Manager who will be responsible for all campaign analysis and community management of the campaign content

What's in it for you? What are the benefits?

Our leadership standards

Looking in:
Leading inclusively and Safely
I inspire and build trust through self-awareness, honesty and integrity.
Owning outcomes
I take the right decisions that benefit the broader organisation.

Looking out:
Delivering for the customer
I execute brilliantly on clear priorities that add value to our customers and the wider business.
Commercially savvy
I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future:
Growth mindset
I experiment and identify opportunities for growth for both myself and the organisation.
Building for the future
I build diverse future-ready teams where all individuals can be at their best.

We value diversity and celebrate difference. 'We embed diversity and inclusion into everything that we do. It's fundamental to our purpose: we connect for good.'

We all stick to the same values: Personal, Simple, and Brilliant. From day one, you'll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won't be alone: we'll be there with help and support, learning and development.

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you're a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.]]>

Campaign Manager, Social

EE
London, UK
Full-Time

Published on 01/07/2024

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