Campaign Manager Investment Banking (10023)

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Investec is a distinctive Specialist Bank serving clients principally in the UK and South Africa. Our culture gives us our edge: we work hard to find colleagues who'll think out of the ordinary and we put them in environments where they'll flourish. We combine a flat structure with a focus on internal mobility. If you can bring an entrepreneurial spirit and a desire to learn and collaborate to your work, this could be the boost your career deserves.

As an Investment Banking Campaign Manager, you will play a crucial role in leading the success of marketing campaigns for the Investment Bank. You will be responsible for the implementation, optimization, and reporting of campaigns that drive results for all desks, geographies, and target audiences. Working closely with the Investment Banking Marketing Lead, you will oversee campaign management for various areas, including corporate broking, public M&A, funds solutions, energy & infrastructure clients, and Investec's target clients in Europe and the United States. Additionally, you will collaborate with high-demand areas in Corporate Banking and Private Banking as needed.

Responsibilities:

1. Campaign Strategy and Planning:
   
   • Define comprehensive campaign schedules based on marketing strategies and campaign plans.
   • Translate campaign plans into well-crafted briefs, providing clear direction on objectives and key results.
   • Push the affinity to Investec's brand through creative marketing delivery, ensuring consistency in all aspects of the brand.
2. Campaign Execution and Management:
   
   • Build squads with the right combination of skill sets to deliver each campaign, considering specific requirements and expertise needed.
   • Lead campaign squads to deliver the best results through strong relationships with in-house channel experts, global counterparts, agencies, and freelancers.
   • Review all campaign components, ensuring they meet high standards and enhance the connection to Investec's brand.
   • Proactively identify alternative solutions to enhance campaign outcomes.
   • Manage all aspects of campaigns, including budget, delivery timeline targets, and ensuring maximum ROI.
   • Work closely with the Traffic Manager and the South African-based hub team to allocate resources and accommodate campaign changes.
3. Reporting and Analysis:
   
   • Generate regular mid-campaign reports for stakeholder reviews and end-of-campaign reports that articulate successes and impact.
   • Continuously conduct A/B testing across all channels to drive, test, learn, and optimize campaigns.
   • Utilize relevant marketing technology for efficient and targeted marketing, with an interest in generative AI and productivity tools.
4. Collaboration and Knowledge Sharing:
   
   • Maintain a comprehensive and constantly growing knowledge of market-leading campaigns and best practices.
   • Collaborate with experts in specialist areas to generate maximum benefit and leverage their expertise.
   • Foster a proactive and problem-solving mindset, troubleshooting unexpected hurdles and escalating when necessary.

Qualifications and Skills:

• Strong marketing skills with extensive experience delivering multi-channel marketing campaigns.
• Deep understanding of traditional and digital marketing channels and their relevance to various audiences.
• Experience optimizing campaigns based on performance analysis and adapting to changing market conditions.
• Excellent skills in constructing clear briefs that articulate campaign objectives and metrics.
• Creative approach to asset development, pushing brand boundaries to generate exceptional assets.
• Strong project management skills, with the ability to manage multiple campaigns concurrently.
• Keen interest in financial services and understanding how economics intersect with client triggers.
• Ability to lead squads or teams, ensuring clarity of direction and strong persuasion and influencing skills.
• Passion for working in a fast-paced, evolving financial services market.
• Attention to detail, impeccable campaign management skills, and accountability for results and ROI.
• High level of professional integrity, initiative, creativity, tenacity, and self-awareness.

We are looking for a dedicated and experienced Investment Banking Campaign Manager who is passionate about delivering high-impact marketing campaigns. You should be a strategic thinker, a strong leader, and have a keen eye for detail. Your ability to collaborate effectively, adapt to changing market conditions, and drive results will be key to success in this role.

Please note that this job description is a general overview and responsibilities may evolve or be adjusted based on business needs.

If you are interested in this role, please submit your application, including your resume and a cover letter detailing your relevant experience and why you believe you are a good fit for the position.

We look forward to reviewing your application and potentially welcoming you to our team.

As part of our collaborative & agile culture, our working week is 4 days in the office and one day remote.

Investec offers a range of wellbeing benefits to make our people feel healthier, balanced and more fulfilled in their lives inside and outside of work.

Here is a selection of what we offer;

Wellbeing

Wellbeing Subsidy, Corporate Gym Membership, Virtual GP, Peppy Health App (Fertility, Menopause and Early Parenthood), Optional Private Medical & Dental Insurance

Monetary

Non-contributory Pension & Discretionary Bonus

Life & Income Protection

Life Assurance, Critical Illness & Income Protection

Travel

Season Ticket Loan & Electric Vehicle Scheme

Embedded in our culture is a sense of belonging and inclusion. This creates an environment in which everyone is free to be themselves which helps to drive innovation, creativity and ultimately business performance. At Investec we want everyone to find it easy to be themselves, and to feel they belong. It's a responsibility we all share and is integral to our purpose and values as an organisation.

Research shows that some candidates can be reluctant to apply to a role unless they meet all the criteria. We pride ourselves on our entrepreneurial spirit here and welcome you to do the same - if the role excites you, please don't let our person specification hold you back. Get in touch!

Recite Me

We commit to ensure that everyone is fairly assessed during our recruitment process. To assist candidates in completing their application form, Recite Me assistive technology is available on our Careers pages. This can be accessed by clicking on the 'Accessibility Options' link at the top of the page.

The Recite Me tool includes a screen reader, styling and customisation options, a series of reading aids, a translator and more.

If you have any form of disability or neurodivergent need and require further assistance in completing your application, please contact the Careers team at [email protected] who will be happy to assist.