Business Director , Media Planning (Maternity Cover - 12 month FTC)

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Description

Position at T&Pm

Job Title: EMEA Business Director, Media Planning

Location: London, UK

Reporting to: Integrated Client Lead

Who Are We?

T&Pm is one of the world's leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and GroupM and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollars in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&Pm is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.

We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fuelled by the latest innovations in AI. Working alongside our clients' marketing departments, we deliver '&mplified Creativity' to solve their business and brand challenges seamlessly, creatively and efficiently.

Ultimately of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.

That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.

The role

The key client responsibilities of this role will be:

Toyota EMEA, Lexus EMEA

This is a crucial role at the centre of our European Hub team from where we run Toyota and Lexus Europe. Within the agency these are 2 of our key clients and the founding clients for our European Network. This role is part of our full service team for these clients where we cover creative, media, strategy, customer and data services.

This role is responsible for driving forward the day to day client relationship and is a key media planning lead on the account reporting into the Integrated Client Lead.

There is a huge opportunity to execute award winning work across fantastic brands, as well as setting out a long term vision for Toyota and Lexus.

The role requires someone who is able to set the agenda for our day to day clients and provide media leadership and direction both internally and externally.

You will be respsonsible for ensuring the process is adhered to and fantastic work delivered on an ongoing basis as well as looking for opportunities to improve and grow the business.

You will be a a strong network operator, knowing how to work with media teams from across our network, surfacing and evaluating work and tackling challenges as they arise. A good knowledge of the autos category is preferable and a strong understanding of all media, the planning process and an ability to collate, interpret and present pan European data is a must.

The EMEA BD will need to form close working relationships within the wider integrated team. You will be at the heart of an energetic, market leading hub, working in an environment that is truly industry leading.

You will have strong and demonstrable knowledge in media , either locally or centrally.

Key Responsibilities

The Business Director is the key day to day lead on the business, and is responsible for providing excellence in:

• Client leadership to key clients
• Drive forward media knowledge and understanding both internally and externally
• Running and motivating the team, and ensuring that everyone is provided with a "meaningful stretch"
• Oversees responses to briefs, and ensures these are run efficiently, on time with a high quality output in everything we do
• A key contact for media leads across our European network, forming strong relationships with all markets
• Be able to pivot between day to day delivery excellence, and longer term strategic direction
• Responsible for the financial health of the account
• Nurture and take ownership of the team's development
• Puts the necessary plans in place to ensure strong client referral scores
• Makes this a genuinely great team to work in

Core Competencies and skills required

• Being an energetic, pioneering, and honest person who leads by example
• Substantial media agency experience
• Ability to present to senior clients with gravitas
• Ability to break down complex projects
• Passionate about motivating talent to deliver best in class work and creating development plans and processes that inspire
• Confident running meaningful appraisal processes
• Comfortable with client commercials
• Deep understanding of the media landscape and able to articulate key trends to clients
• An understanding and ability to analyse data turning it into meaningful insights
• A passion and interest in working with people from across our network, understanding other cultures
• Experienced at leading key response to briefs, and producing documents / recommendations that create fantastic campaigns for our clients
• As comfortable talking about ad serving and data visualisation as about brand strategy and performance planning

Reporting into:

Integrated Client Lead , EMEA

Direct Reports

Account Director , Lexus / Toyota

Account Manager ,Toyota

Account Manager, Lexus

What Success Looks Like:

• Improving client satisfaction socres
• Retention of the best performing individuals in the business
• A happy, and motivated team that produces campaigns that get us, our clients, and the industry excited
• Growing our scope across both Toyota and Lexus, increasing revenue
• Award wins for innovative and best in class work
• Industry press coverage for the individual, the agency, and the work

T&Pm embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.

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