Paid Media Manager

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Who are we?

A world where complexity is the only constant demands a new breed of company. Brave Bison is a different beast: a media, marketing and technology company purpose built for the digital era.

Our universe is made up of award-winning business arms Brave Bison Performance, Brave Bison Commerce and SocialChain. And we're underpinned by our very own social-first media network who deliver monthly views in the billions for some of the biggest channels in sport and entertainment across YouTube, Snap, Meta and TikTok.

We're a global collective who live and breathe digital, working with some of the boldest brands in the world to capitalise on the complexity that defines the modern marketing landscape.

Our mission

New platforms, new behaviours, new audiences, new trends, new technologies, new regulations-our clients' worlds get more complex daily. Their agency partnerships shouldn't. It's our job to cut through the chaos, make the complex simple and navigate a clear path to growth for them.

That's why we make it our mission to capitalise on complexity for our clients-by crafting dynamic digital solutions that outpace tomorrow's challenges.

Our values

We're a proudly diverse business comprised of deep specialists across social media, digital marketing and technology. Although our skills, backgrounds and beliefs may differ, we are united by four core shared values:

• Bold Curiosity.

We run at change and challenge convention because we love to push the boundaries of what the world thinks is possible. We champion discovery, go deep into our clients' worlds and are always hungry to learn more about them, our specialisms and each other.

• Connected Clarity.

We are focused in our collaboration - joining the right dots between our clients, our partners and our herd of experts to deliver agile solutions at speed and scale. We set a shared ambition from the outset, are transparent at every stage and always strive to make the complex simple.

• Positive Encouragement.

We want to make working with us the best part of someone's day. We lift one other up, find the fun in the day to day and are committed to ensuring everyone belongs.

• Constant Impact.

We believe in outcomes over outputs. We're goal orientated, results driven and data-led. We show up with passion every day. And we're always honing our craft.

Brave Bison Performance

With over 20 years' experience growing our clients' businesses through digital media, we help brands leverage the right data, right partners, and right tech to capitalise on complexity and supercharge their online growth.

By going deep into our clients' world, investing their budget where it will work the hardest and ensuring that we only win when they win, we stand for braver digital in a world of opportunity.

Role & responsibilities:

From a strategy, optimisation and management perspective, you will be expected to:

• Have a thorough understanding of your client's brands proposition, digital strategies, budgets and targets.
• Keep a tight grip on the market and competitor analysis, to discover new opportunities pushing new channels, betas and innovations for the client to test.
• Oversee the creation of any new or existing Paid Media strategies. Including the proposal of testing plans, ensuring we have a firm hypothesis through to ensuring the testing and analysis is managed accurately, as well as delivering the final recommendations report.
• To co-manage the strategy with the Client Services lead and Senior Paid Media Analyst.
• To support the individuals in your team with the development and growth of their accounts and strategies, improving performance, efficiencies and finding new opportunities.
• Assess the performance of accounts through timely qualitative and quantitative analysis.

From a campaign development and client management perspective, you will be expected to:

• Ensure the day-to-day operations are aligned with the roadmap, wider strategy, and commercial goals for both the client and Brave Bison.
• Ensure work is prioritised and implemented based on agreed deadlines for you and the other Analysts/Exec's working on your clients.
• Meet with your relevant Account team as required to mutually agree weekly/monthly deadlines and provide an overview of strategy and current account status.
• Propose new ideas, initiatives, and betas to help maintain performance and support growth.
• Prepare, or/and support and present the monthly performance, analysis and insights supporting the Paid Media Account Director and Client Services lead.
• Have full transparency and be accountable of daily client communication via a group client email address for all clients in your team.
• Be a part of or/and lead the decision-making process of new initiatives, campaigns and strategies working alongside the Client Services lead.
• Support and deliver on your client training needs.

From a management and training perspective, you will be expected to:

• Coach, develop and manage a team of approx. 1-3 people.
• Provide ongoing development and support for your direct reports including but not limited to weekly team meetings, regular 1:1s, appraisals, managing performance reviews, setting tangible objectives, addressing any performance issues, identifying and delivering on training gaps, etc.
• Work alongside your Paid Media Account Director with managing disciplinary and performance management.
• Deliver both internal training and one-to-one training with new starters.
• Will take part with recruitment campaigns, alongside your Paid Media Account Director, interviewing and making recruitment decisions.

As part of the middle management team, you will be expected to:

• Work alongside your Paid Media Account Director, to monitor and manage allocated time for each of your clients.
• Deliver and contribute to Brave Bison's marketing schedule including webinars, blog posts, articles, rapid response and white papers.
• Assist with new business development projects and be part of a pitch team with responsibility for delivering part of the pitch to the prospects and responding to questions.

Qualification & skills requirements

• Hands on, demonstratable experience managing campaigns across Paid Search (including Google Ads - Search & Shopping) and Paid Social (including Meta Ads Manager) platforms.
• Feed Management experience is preferred.
• Intermediate to advance Excel knowledge and skills
• 6-12 months' experience in people's management or support, i.e. mentoring
• Previous experience in a similar role (Agency or client-side) for a minimum of one year.
• Smart & passionate about digital
• Comfortable with new technology
• You will be a smart, motivated and results-driven analytical individual with the ability to multi-task and work well with a team.
• You must be able to prioritize tasks in a fast-paced environment along with the ability to accept interruptions as part of the routine.
• Excellent attention to detail, especially when employing individual processes and procedures.
• You must be a strong communicator

What you'll get

Our people make us who we are, so to make sure we attract and retain the best and brightest in the industry, we offer an attractive benefits package.

But not only that, we are the UK's first carbon neutral agency (a status we have held since 2018), with a serious commitment to monitoring and reducing the impact our work has on the planet across three core sustainability pillars of Greenhouse Gases, Waste & Recycling and Sustainable Consumption.

Then there's a whole host of benefits - from discounted gym memberships and free eye tests to an employee pension scheme and enhanced maternity, paternity, and adoption package. Here's a snapshot of just some of the benefits we think you might also like:

• Dynamic working:To keep that work-life harmony in check, we're flexible on where and when you work
• Above-statutory employer's pension contribution:It matters, so we make sure it's done properly.
• Private medical insurance:To keep you fighting fit and give you and your family peace of mind.
• Income protection:We know it feels good to be covered, just in case.
• Calm Subscription:Now more than ever, it's important to mind your mind!
• 25 days annual leave: This increases to 27 days after three years with us, and then increases every subsequent year up to a max. of 30 days
• Christmas closure: No need to save holiday days for the Christmas closure period. It's on us!
• Birthdays off: One extra day to celebrate your big day
• Summer hours: Between June and Aug we finish at 15.00 every Friday.
• Online coaching and mental health support:Unlimited coaching via OpenUp
• Remote Working:Work abroad for up to one month a year.
• Performance & Salary: Reviewed twice a year for everyone.

Finally, we're proud and committed to being an equal opportunity workplace, providing equal opportunities for all and treating all existing employees and all job applicants in the same way, regardless of their age, disability, gender, gender reassignment, race, religion or belief, sexual orientation, pregnancy and maternity status and marital & civil partnership status.