Audience Selection Professional

Birmingham or London

3 days in the office / 2 days wherever

About EE

We're EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we're for everyone, on any network - serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.

We've been awarded the UK's best network for the last 10 years. It's central to our vision - to be the most personal customer-focused technology company in the UK.

That means earning a place on customers' home screens by offering them more than ever before, whether that's helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids' learning with EE Learn.

We're also part of BT Group, which we're even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding.

We think we've got something special here. We want everyone to feel proud about working at EE - and feel excited about where we're going and what we're going to do. Want to join in?

Why this job matters

Our ability to deliver brilliant, personalised experiences for all of our 30m customers is fundamental to our future success. As a business we are investing extensively in the automation of our operations and networks, and in building our base management and data capabilities. This will allow us to take better decisions with data and to act on them in an automated way across all our customer interactions.

The CRM Chapter ensures campaigns are executed at the right time, in the right way, to the right customers, with multiple contact channels orchestrated brilliantly. It ensures the successful execution of c.1 billion customer communications a year, to the highest time and quality standards.

In this job, you'll be accountable for building decisioning and using toolsets to leverage data capabilities for decisioning. You'll be performing quality checks in accordance with quality control processes and ensuring that the relevant targeting, segmentation and customer journey overlays required to support the development and implementation of the customer contact plan are correctly applied

What you'll be doing

• Responsible for building campaigns within SLA timelines and to quality using decisioning toolsets
• Responsible for the campaign build
• Performs quality checks of data extracts and / or decisioning in accordance with quality control processes to ensure that data produced is correct.
• Provides data and technical expertise to stakeholder to optimise customer contacts
• across all channels to deliver an integrated, sequenced communications programme for each customer
• Ensures that the relevant targeting, segmentation and customer journey overlays required to support the development and implementation of the customer contact plan are correctly applied.
• Manages and develops the contact response history
• Works with Data Management to leverage data capabilities for decisioning.

The skills and experience you will have under your belt

• Decisioning tools such as Pega, RTD, Unica, Adobe Campaign
• Good database management knowledge.
• Understanding of basic SQL
• Ability to transform a business brief into a technical spec
• Making the difficult, simple to clearly communicate latest data and reports to all levels of the organisation.
• Expertise in Digital technologies and ways of working
• Good communication skills
• Good stakeholder engagement and management skills
• Logical analysis and development skills

What's in it for you? What are the benefits?

BT, we entertain, educate and empower millions of people every single day. We're a brand built on connecting people - whether that's friends, family, businesses or communities. Working here, you'll receive an attractive salary and a range of competitive benefits, but - more than that - you'll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development.

• Competitive salary
• 25 days annual leave (plus bank holidays)
• 10% on target performance bonus
• Life Assurance
• Pension scheme if you pay in 5% BT will pay in an additional 10%
• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
• 50% off EE mobile pay monthly or SIM only plans
• Exclusive colleague discounts on our latest and greatest BT broadband packages
• BT TV, including TNT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids
• 50% discount for friends and family on EE SIM only plans
• World class training and development opportunities
• Volunteering days so you can give back to your local community

BT is an equal opportunities employer. We're working hard to create an inclusive working environment, where people from all backgrounds can succeed. We want to make sure your recruitment experience is the best it can be - so, if you're selected for an interview, please let us know if there's any adjustments we can make that would be helpful for you.

Our leadership standards

Looking in:
Leading inclusively and Safely
I inspire and build trust through self-awareness, honesty and integrity.
Owning outcomes
I take the right decisions that benefit the broader organisation.

Looking out:
Delivering for the customer
I execute brilliantly on clear priorities that add value to our customers and the wider business.
Commercially savvy
I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future:
Growth mindset
I experiment and identify opportunities for growth for both myself and the organisation.
Building for the future
I build diverse future-ready teams where all individuals can be at their best.

We value diversity and celebrate difference. 'We embed diversity and inclusion into everything that we do. It's fundamental to our purpose: we connect for good.'

We all stick to the same values: Personal, Simple, and Brilliant. From day one, you'll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won't be alone: we'll be there with help and support, learning and development.

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you're a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.]]>