Associate Product Marketing Manager BS/MS Intern, 2025

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Minimum qualifications:

• Currently enrolled in a Bachelor's or Master's degree program, and in your penultimate/final year of studies.
• Relevant practical or internship experience in marketing, brand management, strategy consulting, marketing agency, technology, or a related field through full time roles, internships, projects, or academic classes.

Preferred qualifications:

• Ability to complete a minimum 13 week full-time internship in the internship location between May - October 2025.
• Demonstrated interest in marketing, brand management, strategy consulting, agency, technology, or related fields.
• Demonstrated analytical success, with capacity for developing and understanding strategy.
• Demonstrated global mindset and ability to think across disciplines, industries, cultures and scenarios.

About the job

As an Associate Product Marketing Manager (APMM) intern, you'll be assigned a marketing project within a specific product area, directly contributing to its business goals. Your responsibilities will vary based on the project, but may include:

• Bringing user insights into the product development process.
• Driving product launch awareness and adoption.
• Defining and executing go-to-market strategies (including social and digital campaigns)
• Measuring campaign success against KPIs
• Developing customer acquisition and engagement programs (strategy, messaging, collateral, events)

Following the internship, Interns may be considered for full-time roles in the APMM Program, continuing to support the same product area or region. The APMM Program, Google's early-career Marketing program, allows you the opportunity to develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders. In addition to their core work, APMMs are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Responsibilities and detailed projects will be determined based on your educational background, interest, and skills.