Assistant Paid Media Manager

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Job Description

What's in it for you

Being a part of M&S is exactly that - playing your part to bring the magic of M&S to our customers every day. We're an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever and however they want to shop with us.

Here are some of the benefits we offer that make working for M&S just that little bit more special...

• After completing your probationary period, you'll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household.

• Competitive holiday entitlement with the potential to buy extra holiday days!

• Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business.

• A generous Defined Contribution Pension Scheme and Life Assurance.

• A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills.

• Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing.

• Industry-leading parental, adoption and neonatal policies, providing support and flexibility for your family.

• Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family.

• A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work.

What you'll do

This is an exciting role dedicated to supporting the growth of M&S online by delivering our Performance Media strategy through Performance Paid Social & Display activity. As well as performance this role also manages all Paid Digital Marketing for Republic of Ireland and Gifting & Entertaining (G&E) activities. The role will report into the Clothing & Home Paid Media Manager and sit within the wider Clothing & Home Digital Marketing team - this includes all paid media channels and SEO.

Within this role you will support the Paid Media Manager with delivering Paid Social performance, Ireland and G&E performance targets and co-ordinate the multi-million pound budget, to ensure maximum performance is delivered at the most efficient cost

• Communicate briefs to the Paid Social agency and monitor budgets at a campaign level across Paid Social performance, Ireland & G&E
• Managing the creative and copy process across both Ireland and G&E activity, from campaigns through to always on activity. Support in gathering creative performance insights to ensure timely feedback for future executions to be shared across internal teams
• Liaising with internal teams to manage and deliver G&E campaigns
• Manage and optimise the feed to ensure best in class Paid Social performance activity
• Agency management of key partners, ensuring we are getting the service needed from all contacts at the agency, technology partners and from platform partners
• Manage the Paid Social media strategy and test and learn roadmap for Paid Social performance, Ireland and G&E, amplified across all social and display networks
• Leverage data attribution and feed optimisation to support the strategy execution. Weekly reporting on performance of Paid Social performance, Ireland and G&E Paid Social channels including KPIs and budget
• Work closely with eCommerce & performance marketing managers to understand and align activity to business unit priorities
• Manage and optimise spend & performance, whilst owning internal documentation for spend management
• Support the strategy team with developing the strategy for Paid Social performance, Ireland and G&E, aligning with the wider digital marketing channels strategy. Align activity to deliver the agreed strategy.
• Support the Paid Media Manager in weekly trade meetings by collating and reporting Paid Social results and headlines. Work with the other performance marketing channel owners including PPC, affiliates, SEO and CRM to deliver seamless cross channel customer targeting

Who you are

• You will have proven Paid Social experience at either Senior Exec level or Junior Account Manager level.
• Innovative thinker and able to operate at both a strategic and tactical level with a blend of analytical, creative and numerical skills
• Extremely results driven with a history of delivering short- and long-term customer targets
• Excellent stakeholder management, proven experience of influencing in a complex business
• Strong digital analytics capability and experienced in using marketing tools such as Adobe Analytics
• Confident in managing external agency/supplier relationships
• Ability to work to deadlines, manage multiple projects and react quickly to changing business priorities.

Everyone's Welcome

We are ambitious about the future of retail. We're disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We're transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.

We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.

If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don't hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.

#LI-CA1 #LI-hybrid

About Us

M&S is ready to push boundaries to lead the industry into a greener, speedier, more inspiring digital era. That's why we're revolutionising how we work and offering our most exciting opportunities yet. There's never been a better time to be part of our team.

Marks & Spencer aims to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make an immediate impact. We are committed to an active Inclusion, Diversity and Equal Opportunities Policy, which starts with our recruitment and selection process and we are happy to talk smart/flexible working.

About the Team

Our Ecommerce operation is dedicated to delivering the best ever, personalised shopping experience via M&S.com - getting our customers to the products they want, and quickly.

Now is a really exciting time to join us as we continue to turbocharge our transformation and become the number one online retailer.