Assistant Manager, Creative Planner, 368 Agency, Growth, 12 month FTC/Secondment

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Job description

Connect to your Industry

368 is Deloitte's internal creative agency, providing a range of marketing services including strategy, creative, production, and channel activation. We are looking for an experienced and dynamic candidate to join our 368 agency team as a Creative Planner, which will be a key role as we continue to evolve the agency. This is a great opportunity to be at the forefront of the agency as we shift from delivery partner to strategic partner and look to develop our award-winning creative offering even further.

Reporting into the Executive Creative Director, the purpose of the role is to champion an external perspective to develop insight-led and breakthrough creative strategies. You will work in partnership with marketers and the Marketing Excellence team, working with them to understand project objectives and developing the creative brief and approach, messaging, and engagement strategies to connect with their audiences & differentiate Deloitte. You will champion the use of best practices and using multiple sources to provide insights and tell stories.

In 368, we use creativity to develop impactful strategies that distinguish our brand and drive the effectiveness of our marketing. As such, we need you to bring creativity to the way you approach creative & communications strategy and be equally comfortable working with digital channel experts, creative teams, and marketing strategists. You will have high standards for creating differentiated & effective work, and a passion to constructively challenge and inspire our internal clients with a digital-first and an outside-in approach.

Connect to your career at Deloitte

Deloitte drives progress. Using our vast range of expertise, that covers audit, risk advisory, and consulting services across tax, legal, business, technology and corporate finance, we help our clients become leaders wherever they choose to compete. To do this, we invest in outstanding people. We build teams of future thinkers, with diverse talents and backgrounds, and empower them all to reach for and achieve more.

What brings us all together at Deloitte? It's how we approach the thousands of decisions we make every day. How we behave, our beliefs and our attitudes. In other words: our values. Whatever we do, wherever we are in the world, we lead the way, serve with integrity, take care of each other, foster inclusion, and collaborate for measurable impact. These five shared values lead every decision we make and action we take, guiding us to deliver impact how and where it matters most.

Connect to your opportunity

• Champion the use of insights to better understand our audiences and develop effective creative and communication strategies that positively impact our brand and drive results for our business
• Pro-actively provide fresh perspectives & a healthy dose of challenge to our current way of working, and the key insights that lead to meaningful and differentiated creative work
• Actively contribute to improving our creative product through creative brief excellence and productive challenge
• Starting with the Stakeholder brief, and working closely with the ECD, run workshops to define creative strategies and approach
• Lead, upskill and develop the CMT and Account Leads in particular to support creative strategy and creative brief writing
• Develop the CMT team's ability to conduct competitive, client and audience research and distill the salient points into actionable guidance
• Partner with Creatives to establish and embed a working model for collaboration
• Build out our understanding of our B2B audiences and how they make decisions so that we can better align our creative strategies to their behaviours and motivations
• Encourage the creation of learning agendas as a fundamental part of campaign strategies
• Build strong relationships with the Channel owners to drive a connected experience for clients

Connect to your skills and professional experience

• Experience as an agency Account Planner/Strategist
• Comfortable conducting and interpreting client, competitive, and market analysis, digital trends & behavioral data, and conducting primary research & interviews
• Passionate advocate of using analytics to inform creative and communications strategy
• Bring specialist knowledge and a new perspective to the organisation
• Champion the 'outside in' approach
• Credible understanding of the broader marketing mix, including digital channels
• Demonstration of convincing rapport with Creative at all levels, and the ability to inspire and influence ideas through strong partnerships, insightful research and inspirational brief writing to create award-winning work
• Excellent stakeholder management, confident and comfortable working with people at all levels
• Someone who can handle pressure, with multiple priorities and deadlines with a smile
• The imagination to understand the Deloitte brand and how to elevate it
• B2B and especially Professional Services experience desirable
• Experience developing compelling presentations and success presenting to clients, stakeholders and senior management including Partner level

Personal independence

Regulation and controls are standard practice in our industry and Deloitte is no exception. These controls provide important legal protection for both you and the firm. We are subject to a number of audit regulations, one of which requires that certain colleagues abide by specific personal independence constraints (e.g., in relation to any financial interests and employment relationships). This can mean that you and your "Immediate Family Members" are not permitted to hold certain financial interests (shares, funds, bonds etc.) with audit clients of the firm, and also prohibitions on certain employment relationships (e.g., you are not permitted to hold a secondary employment role with SEC audit clients of the firm whilst being employed by the firm). The recruitment team will provide further detail as you progress through the recruitment process or you can contact the Independence team upon request.

Connect to your business - Enabling Functions

Collaboration is central to everything we do at Deloitte. Bringing your individual skills and experience, and sharing your specialist knowledge, is how you'll make a far-reaching impact. Come join us.

Connect with your colleagues

"It's such an inspiring place to work; everyone you talk to is working on something interesting. There are always so many exciting things to get involved with that it is a challenge to prioritise where to spend your time. Everyone always says, "it's the people," and that's true."

Our hybrid working policy

You'll be based in Leeds with hybrid working. Our hybrid model enables our people to collaborate, connect and innovate in both a virtual and physical capacity. As well as remote working, you'll attend your local office, virtual collaboration spaces and client sites, depending on the requirements of the role.

At Deloitte we understand the importance of balancing your career alongside your home life. That's why we'll support you to work flexibly through our hybrid working policy. Depending on the requirements of your role, you'll have the opportunity to work in your local office, virtual collaboration spaces, client sites and remotely. You'll get the chance to meet face to face when needed, while you collaborate and learn from colleagues, share your experiences, and build the relationships that will fuel your career and prioritise your wellbeing. Please check with your recruiter for the specific working requirements that may apply for your role.

Connect to your return to work opportunity

Are you looking to return to the workplace after an extended career break?

For this role we can offer coaching and support designed for returners to refresh your knowledge and skills, and help your transition back into the workplace after a career break of two years or more. If this is relevant for you, just let your recruiter know when you make your application.

Our commitment to you

Making an impact is more than just what we do: it's why we're here. So we work hard to create an environment where you can experience a purpose you believe in, the freedom to be you, and the capacity to go further than ever before.

We want you. The true you. Your own strengths, perspective and personality. So we're nurturing a culture where everyone belongs, feels supported and heard, and is empowered to make a valuable, personal contribution. You can be sure we'll take your wellbeing seriously, too. Because it's only when you're comfortable and at your best that you can make the kind of impact you, and we, live for.

Your expertise is our capability, so we'll make sure it never stops growing. Whether it's from the complex work you do, or the people you collaborate with, you'll learn every day. Through world-class development, you'll gain invaluable technical and personal skills. Whatever your level, you'll learn how to lead.

Connect to your next step

A career at Deloitte is an opportunity to develop in any direction you choose. Join us and you'll experience a purpose you can believe in and an impact you can see. You'll be free to bring your true self to work every day. And you'll never stop growing, whatever your level.

Discover more reasons to connect with us, our people and purpose-driven culture at deloitte.co.uk/careers

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