AI Artist Lead

BRAND: Publicis Production
Job Function: Production
Location: London, United Kingdom
Experience Level: Intermediate
Workplace Type: Hybrid

Company description

Within Publicis Groupe's Intelligent Creativity business, we specialize in bringing creative ideas to life, and to consumers. By combining 100 years of craft excellence with 6,000 experts across 52 locations of the world's biggest studio network, we leverage the industry's richest data, through the power of agentic AI, to radically redefine content production with Intelligent Content. We intuitively deliver this through Marcel Make, the world's first Intelligent Content agent. The result? Predictively performing content that unlocks business growth in unprecedented ways. No more guesswork. No more waste.

Just content that works, working a lot harder.

Overview

We're building a new AI capability to respond to client briefs across advertising, production, and post production, and we're looking for an AI Artist Lead to help scale it.

This role is ideal for a senior, hands-on AI practitioner who has begun leading people and projects and is ready to step into a broader delivery and operational leadership role within a growing team.

Working closely with the Creative Director of AI, you'll take increasing ownership of AI-driven projects, translating briefs into executable AI workflows, leading teams of in-house and freelance AI artists, and ensuring work is delivered on time, on quality, and within real-world production constraints.

This is a delivery-first role. You'll remain hands-on in the tools while progressively taking on more responsibility for team leadership, workflows, and end-to-end execution.

Responsibilities

Deliver AI Projects End-to-End

• Lead delivery on defined AI projects, from brief through to final output.
• Translate creative and production briefs into clear AI approaches, timelines, and resourcing plans.
• Ensure creative quality, technical reliability, and delivery consistency.
• Manage multiple projects with mixed timelines, from fast-turnaround sprints to longer builds.

Lead and Support AI Artists

• Lead small teams and project-based pods of in-house and freelance AI artists.
• Provide hands-on creative and technical guidance.
• Support quality control, feedback, and iteration.
• Grow into managing larger teams as the capability scales.

Stay Hands-On When It Matters

• Act as a Senior AI Artist on key projects.
• Build, refine, and troubleshoot AI workflows across video, visual, and audio generation.
• Step in to solve complex creative or technical problems under pressure.

Help Build the AI Capability

• Contribute to improving workflows, best practices, and QA standards.
• Share insights from delivery to inform tooling choices and process evolution.
• Partner closely with the Creative Director of AI, supporting internal presentations, briefings, and delivery discussions.

Qualifications

Essential Experience

• Strong experience as a Senior AI artist, Creative Technologist, or similar role.
• Background in agency, production, or post-production environments.
• Clear understanding of real-world production workflows, approvals, and deadlines.
• Some experience leading projects, mentoring others, or managing small teams.
• Comfortable taking ownership and accountability, with support as you grow.

AI & Creative Skillset

• Hands-on experience with generative AI tools for video, audio, and visual creation.
• Strong working knowledge of tools such as:

- Frontier generative video models (e.g. Veo / Runway / Kling / Sora-class)

- Frontier generative video models (e.g. Eleven Labs)

- LLMs such as ChatGPT, Claude, or Gemini

- ComfyUI

- Node-based workflows (Weavy)

• Solid video editing literacy (Premiere, Resolve, or equivalent).
• Understanding of CGI / 3D workflows (literacy rather than deep specialism).
• Strong creative judgement and storytelling instinct.

Mindset & Behaviour

• Builder mentality, motivated by shaping and growing a capability.
• Proactive, organised, and solutions-driven.
• Comfortable learning on the job and taking on increasing responsibility.
• Cares deeply about craft, speed, experimentation, and quality.
• Calm under pressure and open to feedback.

Additional information

Diversity and inclusion is a core part of who we are at Publicis Production. We're committed to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group - whatever their age, gender identity, race, sexual orientation, physical or mental ability or ethnicity. Diversity and inclusion doesn't just fuel our creativity and innovation, it brings us closer to our people and audiences. We will continue to strive to create a culture and environment where everyone feels empowered and more importantly comfortable enough to bring their full, authentic selves to work. We are committed to providing reasonable adjustments for employees with disabilities and for candidates in our application process. If you need assistance or adjustment due to a disability, please contact us.