Actemium - Head of Communications and Marketing
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Actemium are a leading Mechanical, Electrical & Automation engineering business with an annual turnover exceeding £100 million in the UK delivered through 18 Business Units spread across the UK. Actemium Brand globally €3.8 billion, 40 countries, 24,000 people, 420 Business Units. Committed to innovation and excellence, we are seeking a dynamic Head of Communications & Marketing to lead our brand and communications strategy, ensuring alignment with our business goals and enhancing our market presence.
Location: Birmingham (next to Birmingham International Airport)
Salary: £Competitive Salary + Performance Bonus + Car Allowance/Company Car + Share Scheme + Healthcare + Pension + EV Car Scheme
Reports To: VINCI Energies UK & RoI Head of Communications & Marketing. Dotted line to the two Actemium Perimeter Directors.
Role Overview:
As the Actemium UK Head of Communications & Marketing, you will be responsible for developing and executing an integrated communications and marketing strategy. You will manage all digital and traditional channels, safeguard brand integrity, oversee internal communications, and manage a small team to deliver impactful campaigns. This role demands a hands-on, resourceful leader with the ability to collaborate across all levels of the organisation and establish the department as a trusted centre of expertise.
Key Responsibilities:
1. Strategy Development:
- Design and implement a comprehensive communications and marketing strategy aligned with business objectives.
- Drive growth and visibility in target markets while ensuring consistency in brand messaging and image.
- Support our business units with their individual communications & marketing strategies.
2. Digital Media Management:
- Oversee the company's digital presence, including websites, social media platforms, and online campaigns.
- Ensure engaging, high-quality, and consistent content tailored to diverse audiences.
3. Brand Guardianship:
- Act as the brand champion, ensuring consistency in all visual and verbal communications.
- Lead initiatives such as rebranding and brand refinement projects as needed.
4. Internal Communications:
- Develop and implement an internal communications strategy to enhance employee engagement.
- Manage internal newsletters, corporate events, and other employee-facing initiatives.
5. Team Leadership:
- Manage and inspire a team of 2-3 professionals, fostering collaboration and performance excellence.
- Build departmental credibility and serve as a go-to expert for communications & Marketing advice across the organisation.
6. Event Management:
- Plan and execute corporate events, trade shows, and conferences to support business development and engagement goals.
7. Stakeholder Engagement:
- Work effectively with cross-functional teams, senior leaders, and external stakeholders to align on communication objectives.
- Tailor messaging and approaches to resonate with diverse personalities and organisational levels
Key Requirements:
- Experience: Proven track record in a senior communications/marketing role, preferably within the engineering, manufacturing, or technology sectors.
- Hands-On Approach: Passionate about execution; enjoys rolling up their sleeves to deliver impactful results without over-reliance on external agencies.
- Strategic Vision: Ability to develop and implement forward-thinking communications and marketing strategies.
- Brand Management: Experience in rebranding and ensuring brand consistency across multiple platforms, business units and initiatives.
- Event Management: Demonstrated success in planning and executing corporate events, trade shows, or similar activities.
- Digital Savvy: Strong knowledge of digital marketing tools, analytics, and social media strategies.
- Leadership: Strong interpersonal skills to manage, mentor, and motivate a small team.
- Adaptability: Nimble and resourceful, capable of handling diverse challenges and personalities within a fast-paced environment.
Personal Attributes
- Proactive, self-motivated, and results-driven.
- Excellent communication and interpersonal skills.
- Highly organised, with a keen eye for detail.
- Strong emotional intelligence to manage relationships across a complex organisation.
Why Join Us?
This is a unique opportunity to take ownership of a high-impact role in a dynamic, growing company. You'll have the chance to shape our communications and marketing strategy, lead transformative projects, and build a strong and visible brand presence.