Social Media Manager FTC

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Social Media Manager, 12 Months FTC, London - 37.5 Hours. Hybrid.

Ready to bring passion into your career?

A global leading skincare and make-up company, Clarins Group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Its raison d'être is "making life more beautiful, passing on a more beautiful planet".

Operating in more than 150 countries, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.

Because our 8,000 talents are unique, we are committed to promoting diversity in all its forms.

Do you want to help write the next chapter of our story?

The role:

To support the planning, delivery and analysis of social media campaigns for Clarins UK.

What you'll do:

Mission #1: Delivering Content and Campaigns across Social Media Channels

• Oversee Clarins' social media platforms (TikTok, Facebook, X, Instagram, YouTube, Threads, Pinterest).
• Develop and execute social media strategies to increase brand awareness, engagement, and following.
• Collaborate with global and local teams to ensure alignment of brand objectives.
• Work with the UK social media agency to deliver Clarins' UK brand identity.
• Manage social media interaction with customers, ensuring regular touchpoints with customer service and offering training where needed.
• Oversee the creation and implementation of a monthly content calendar to maximize campaign opportunities.
• Partner with designers, video editors, influencers, and ambassadors to produce high-quality content across platforms.
• Stay up-to-date with trends, new formats, platforms, and technologies.
• Execute social sampling campaigns, competitions, and oversee prize distribution.

Mission #2: Managing the Social Media Coordinator (SMC)

• Lead and manage the daily tasks of the Social Media Coordinator, ensuring regular feedback and guidance.
• Review content briefs and weekly content decks for all channels, giving feedback on video content, design, and live event structures.
• Foster the SMC's professional development through training and skill-building.
• Collaborate with internal teams (Digital, PR, Marketing) to generate creative, attention-grabbing content.
• Provide workload support and ensure team well-being.

Mission #3: Planning Social Media and Content Campaigns

• Collaborate with Digital, Ecommerce, Marketing, Customer Services, PR, and other key stakeholders to plan and execute social media campaigns.
• Implement global content calendars across channels, ensuring brand consistency.
• Plan and produce live social content (e.g., IG/FB Live) with key partners.
• Collaborate with Ecommerce and PR teams to create influencer strategies, UGC campaigns, and event-driven content.
• Maintain planning documents for transparent communication and collaboration with wider teams.
• Manage product send-outs for content production and share assets with global and local stakeholders.

Mission #4: Reporting and Optimisation

• Produce regular and ad hoc social media reports, including performance against KPIs (follower growth, engagement rates).
• Deliver competitor analysis and distribute insights to key stakeholders.
• Utilise TalkWalker dashboards for social listening and optimization.
• Collate relevant content and insights for the General Manager's reports.
• Act as the day-to-day contact for Hootsuite, TalkWalker, Social Native, and sampling fulfilment partners.

You are:

• Creative & Detail-Oriented: You have experience in video and photo editing, producing high-quality, engaging content across various platforms.
• Analytical: Your excellent analytical skills allow you to track and report on KPIs, ensuring data-driven decisions that enhance performance.
• Communicative: You possess excellent oral and written communication skills, adept at conveying ideas and collaborating with both internal teams and external partners.
• Able to bring fresh ideas to the table, translating trends into engaging social media campaigns.
• Highly organised, with the ability to juggle multiple projects and deadlines in a fast-paced environment.

You have:

• Proven experience 2+ years in managing multiple social media channels and developing successful social media strategies. Experience working with agencies and influencers is essential.
• Strong understanding of digital marketing, social media platforms, and emerging trends. Proficient in tools like Hootsuite, TalkWalker, and CRM platforms.
• Prior experience managing or mentoring junior team members.
• Exceptional written and verbal communication skills, with the ability to adapt tone to different platforms and audiences.

If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.

At Clarins Group, we believe in making life more beautiful for our employees and our customers. Inclusion and diversity are firmly grounded in our core values, which are part of our DNA. We strive to achieve inclusiveness and we foster an equal-opportunity culture where everyone can reach their full potential and do their best work.We welcome applications from all backgrounds.

To learn more about our group and our commitments to people and the planet, visit www.groupeclarins.com